Nerdy Joe — cold email and email marketing agency

Kansas City's best LinkedIn lead generation agency.

Using our proven LinkedIn lead generation strategy, we'll get you 3 - 5 sales qualified meetings every week with businesses in Kansas City and beyond.

linkedin lead gen at nerdyjoe

Our LinkedIn lead generations strategies and campaigns have already helped our clients who are in the Kansas City area generate leads at:

lead generation clients of nerdyjoecold email strategycold email agency near meemail marketing companycold email marketingour lead generation process is perfect and generate leads like crazy

Here's how we can boost your B2B sales in Kansas City in 2023…

Our tailored approach is the key to our success. We use our learnings from past campaigns to avoid mistakes and guide our actions towards successful B2B LinkedIn lead generation campaigns and funnels in Kansas City.

email marketing company

We'll identify your ideal prospects

Our team will work with you to identify the most valuable segments of your target audience and decision-makers across Kansas City. We'll meticulously compile a prospect list that factors in intent and psychographic data for qualified prospects — ensuring our LinkedIn lead generation campaigns are highly targeted and effective.

lead generation company

We'll craft irresistible offers

We’ll determine what’s our ICPs’ pain points, what emotions each of the pain points triggers, and how this is key to the success of their job in Kansas City. We’ll then craft an offer that fits and they can’t say no to.

lead generation company

We'll book meetings and close them

With the perfect offer in place, we'll schedule sales calls with potential clients in Kansas City, add them to your CRM, and let you shine in demonstrating your business as the top choice.

Want a more in-depth look into our LinkedIn lead generation process? Here are some of our outbound LinkedIn lead gen case studies...

These LinkedIn lead generation case studies go through our approach and how it applies to some of our clients.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our B2B LinkedIn lead generation agency in Kansas City work?

Subscribing to our Kansas City LinkedIn lead gen services is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our customers who are in Kansas City say about us...

Great LinkedIn lead gen campaign is 30% nailing the connection request, 30% targeting the right decision makers, 40% understanding the target audience and their pain points. Our customers, who are in the Kansas City area like yourself, love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our Kansas City LinkedIn lead generation agency but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is LinkedIn lead generation?

LinkedIn lead generation is a process of leveraging LinkedIn’s professional networking capabilities to discover, reach out to, and nurture potential business leads, driving them towards business opportunities. In other words, it’s about searching for potential clients on LinkedIn, and building relationships that’ll lead to new business and sales opportunities.

1 - How much do LinkedIn lead generation agencies specialized in Kansas City charge?

Costs for LinkedIn lead generation services can vary. They depend on factors such as your campaign's scope, your target market, the desired outcomes, and the industry you're in. Moreover, most agencies don't list specific pricing on their websites. 

When it comes to pricing models, we typically see some agencies charge a flat fee, others charge based on a pay-per-appointment model, other charge based on the campaign's duration, or the scope of required for the project. Sometimes, upfront fees are required. 

That said, from what we see, LinkedIn lead generation services pricing can range anywhere between $1,000 and $50,000 a month, depending on the agency you decide to partner with, your company’s reputation, and the promised outcomes.

 At Nerdy Joe, we prone transparent pricing. You’ll have all our pricing detailed on our website. We know your main objective in hiring a lead generation service is to fill your sales pipeline and secure business opportunities with genuinely interested parties. 

Therefore, we offer three straightforward monthly packages at flat rate prices — $499 for 2 sales-qualified leads, $999 for 6, and $1,999 for 15 leads, all crafted to provide excellent value for the Kansas City market. What’s great about it is that you know what you get from the start and that’s all you pay for. 

2 - Do you provide Kansas City-specific lead data when doing LinkedIn lead generation?

Yes, absolutely. 

One thing about us, we don’t like the idea of using client data or employing sales intelligence tools to quickly generate vast lists to start sending generic messages to random people we found off the lists. 

Instead, we concentrate on the crucial and challenging task of identifying your ideal customer. That’s the core activity that determines the success or lack thereof of any LinkedIn lead generation campaign. 

We achieve this by asking you a set of thought-provoking questions. Based on your responses to these questions, we conduct extensive research to find potential leads within your target market, especially focusing on Kansas City if that's your area of interest. 

We then initiate a custom-designed outreach campaign to engage and attract these leads, leading to expanded business opportunities.

3 - How does your LinkedIn lead generation process allow you to be compliant with international data privacy laws?

Nerdy Joe places a high importance on privacy and data protection. Our LinkedIn lead generation process is designed to comply with all international data privacy regulations, including those applicable in the US, guaranteeing a responsible and ethical approach to data collection and management.

4 - What are the best LinkedIn lead generation agencies in Kansas City?

Several competent LinkedIn lead generation agencies operate in Kansas City. Here is a quick list of the top companies:

  • Nerdy Joe
  • Belkins
  • WebFx
  • Straight Line Web Solutions
  • Pin-Up Marketing
  • Cyclone Press
  • Cleverly
  • And more

Though some of these companies may not be based in Kansas City, they possess the required expertise to understand your needs and deliver exceptional results — and that’s what you should look for in them.

5 - What is a LinkedIn lead generation agency, and why do I need one for my Kansas City business?

A LinkedIn lead generation agency helps businesses optimize their LinkedIn presence for lead generation and customer acquisition from LinkedIn’s vast pool of B2B professionals using B2B outreach campaigns.

LinkedIn provides an extensive network of B2B professionals and is an excellent platform for identifying business and sales opportunities. 

A LinkedIn lead generation agency can help you tap into this broad network, identify potential clients, design a lead generation campaign to reach them, and eventually turn them into customers. 

The best part is that it's all done for you. You won’t have to worry about a thing. Just sit back, relax, and watch as meetings are added to your calendar.

6 - How do you get Kansas City-based qualified leads with LinkedIn?

Regardless of the location, to be successful in B2B lead generation, it's vital to understand your target audience and create an ideal customer profile that aligns with your product and your goals. That’s a must if you want to run a successful outreach campaign.

It also involves gaining thorough knowledge about your product and the people it serves, as well as their motivations for needing your product. Regardless of your target loca tion, that’s what we strive for. 

So, if Kansas City is your target market, we'll conduct extensive research to identify relevant individuals on LinkedIn. We’ll scrutinize their profiles or accounts to gather valuable insights and make sure they align with your specific target audience. 

Then, we'll launch a tailored campaign to reach out to them, engage in conversations, and convert them into loyal customers.

7 - How do I start a LinkedIn lead generation campaign?

Starting a LinkedIn lead generation campaign with Nerdy Joe is simple. Choose from our three plans, one that best suits your business needs and budget, sign up, and we’ll set up a project for you on Basecamp. 

After onboarding you and discussing key elements like your product, target audience and ideal customer profile (ICP), we'll request your LinkedIn account credentials to execute the campaign effectively on your behalf.

8 - How does Nerdy Joe work?

As soon as you sign up with us, we begin by understanding your business and your product or service's unique aspects. Doing so helps us understand what you need, how to approach your campaign, and we can align our strategies with your specific needs and goals. 

After conducting market research to identify your ICP and create a buyer persona, we'll log into your LinkedIn account to ensure it accurately represents your brand and grabs the attention of your target audience. Basically, we want to be sure that it’s impressive and that people will take you seriously. 

Then, our team will craft personalized outreach messages that resonate with each individual in your target audience. We focus on relationships with potential leads, ensuring consistent engagement and building connections that lead to conversions. 

Ultimately, our goal is to identify leads within your target market on LinkedIn, connect with them, and nurture these relationships over time, with the goal of converting them into loyal and valuable customers for your business.

9 - How long will it take to get results?

If you know anything about B2B lead generation, you'll understand that the initial stages of the campaign mainly revolve around testing, data analysis, and refining strategies. This process allows us to find the most effective approach that generates results. 

Because we have to try and test, the timeframe for achieving tangible outcomes vary significantly. So, while some companies might see results immediately, you might need to wait a few weeks to see substantial outcomes. 

However, no matter the timeline, we want to assure you that we are committed to delivering results within the first month of your campaign.

10 - How fast do you start working?

Once you’ve onboarded with us, our team instantly springs into action, welcoming you to our Basecamp. From here, we promptly create a project exclusive to your company, and you'll receive an email with your login details. 

We’ll immediately kickstart discussions regarding the campaign's essential components, we’ll also lay the groundwork by discussing your goals, ICP, buyer persona, and all the other critical factors of the project. 

Once that’s set, we’ll start developing a customized campaign with personalized messages and offers to target your audience effectively.

11 - What is your LinkedIn lead generation process, and what makes you different?

We do all the typical LinkedIn lead generation activities (i.e. profile optimization, strategic content creation, targeted outreach, etc). Detailing everything we do will require an entire article. We invite you to read a full post about it here.. 

Here is a rough outline: 

  • Market research: We collect pivotal information about your target audience and competitors. 
  • ICP and buyer persona identification: We’ll try to get clear on the specific individuals we should target or reach out to. This helps us enhance our outreach for maximum effectiveness. 
  • Lead research and identification: Using our skill and resources, we locate potential leads in your Kansas City target market on LinkedIn. We also leverage LinkedIn premium’s search filters as well as Sales Navigator for this. 
  • Customized outreach: We create personalized outreach messages designed to engage and intrigue readers. 
  • Continuous engagement: We aim to build substantial relationships with potential leads, fostering trust and credibility over time.

12 - How to hire a LinkedIn lead generation agency?

When it comes to hiring LinkedIn lead generation agencies, the way we see most of our clients do this is to approach multiple agencies, learn about their offerings, evaluate their expertise, experience, track record, and more. 

You should also keep your business objectives and budget in mind. Do not hesitate to ask questions about the number of leads you should expect, associated and hidden costs, lead quality, and the potential conversion rate. 

We also invite you to have a conversation with us. We are available to answer any questions you may have and provide the necessary information for you to make an informed decision.

13 - Why should I hire a Kansas City-specific LinkedIn lead generation agency?

Working with a LinkedIn lead generation agency that specializes in the Kansas City market offers the advantage of working with a team that comprehends the specificities of this market. This knowledge significantly enhances your chances of obtaining premium-quality leads. 

However, not all agencies you encounter will be Kansas City-based or even US-based. The critical factor is the agency's ability to succeed in your target market. Because, at the end of the day, if they can’t properly assess your ICP and design an effective campaign that wins them over, you’ll waste your time and money.

At Nerdy Joe, our approach to ICP and lead research makes us an excellent choice for LinkedIn lead generation targeting Kansas City-based businesses or anywhere else. Our top priority is to understand your offerings and precisely identify the prospects to engage.

14 - How many LinkedIn messages can I send per day?

Though LinkedIn doesn't officially put a daily limit on connection requests, it's recommended to stay below 100 requests to avoid spam filters and safeguard your reputation

At Nerdy Joe, we prioritize the quality and authenticity of our connection requests. We aim to foster genuine relationships with those matching your target audience. We only reach out to carefully selected prospects to keep our outreach efforts relevant and precise. Plus, we do it all manually to ensure quality and relevance. 

15 - Can I send LinkedIn messages with a free account?

Yes, though with certain limitations. A free LinkedIn account allows you to send messages to your connections, but not InMails to those you aren't connected with. To connect with individuals outside of your network, having a premium account is paramount.

LinkedIn premium accounts offer some interesting features, particularly the ability to send connection requests and InMails to people outside of your network. Plus, it comes with extra InMails quotas.

16 - How successful are LinkedIn lead generation campaigns?

The success rate of LinkedIn lead generation campaigns largely depend on multiple elements, such as the pertinence of the audience being targeted, the impact of the messages sent, and the attractiveness of the offer put forth, among others. 

At Nerdy Joe, we guarantee excellent engagement and conversion rates for the LinkedIn lead generation campaigns we handle for you. We stand by our ability to bring about impressive outcomes for companies that offer a product or service that effectively resolves a need and has a clear product-market fit. 

Having product-market fit is crucial to the success of any cold outreach campaign. If your business hasn't yet determined its product-market fit, we might not be a fit. We want to ensure that our efforts are in tune with your business goals and drive the most beneficial results for you.

17 - How can I make sure recipients open and read my LinkedIn messages?

It's well known that creating valuable and engaging messages is critical to capturing LinkedIn users' attention. However, we've found that this alone may not suffice, particularly when the outreach is towards people who are not yet familiar with you. 

When it comes to cold messaging, the initial contact, the first impression, greatly influences whether or not the potential lead will interact. This is why we place significant emphasis on fully understanding your ICP and pinpointing the right accounts for each ICP. 

Our team undertakes thorough research on every individual, compiling data points that enable us to weave personalization elements within the messages we send. By doing this, we ensure that our messages persistently draw the recipients' attention and engage them effectively.

18 - Is LinkedIn lead generation more effective than cold calling?

Cold calling is most of the time intrusive and unwelcome, interrupting people’s routines and often conflicting with their preferred styles of communication. 

LinkedIn offers a more professional and less invasive avenue to connect with prospective leads. It creates an environment where you can engage with potential clients in a context that resonates with their professional lifestyles. 

LinkedIn also enables more precise and contextually appropriate interactions, enhancing the likelihood of fostering meaningful connections without appearing annoying or overbearing. 

It allows for connections based on shared interests, industry affiliations, and so on, providing a backdrop that can enrich the outreach process, rendering it more impactful and positively received.

19 - How do you measure whether a LinkedIn lead generation campaign is effective?

At Nerdy Joe, we measure the effectiveness of our LinkedIn lead generation campaigns through meaningful performance indicators, like the number of leads generated, the quality of these leads, and conversion rates. 

From the beginning, we get clear on your unique goals and what would constitute a significant success for your enterprise. In our view, the number of leads generated is the primary metric that signals the triumph or failure of your LinkedIn lead generation campaigns. 

When you partner with us, we consider the characteristics of your business, the product, and your target audience. 

For instance, if you're marketing a FinTech software product to accountants, the relevant metrics are the number of people who register for your product, the number of accountants who ask for a dem, and the number of individuals interested in discussing sales or deals. 

Our primary objective is to hook you up with people who are enthusiastic and want to buy. These metrics provide invaluable insights into your investment and the return on investment (ROI) you're achieving. 

While metrics like response rate or open rate are helpful for pinpointing areas for enhancement or strategizing our subsequent steps, they fail to give a comprehensive view of the campaign's total or real success. 

Sadly, several LinkedIn lead generation companies concentrate exclusively on these metrics when presenting results.

20 - Do I need to outsource my LinkedIn lead generation?

Managing LinkedIn lead generation in-house is possible and not unheard of, but outsourcing this task to a specialized agency like Nerdy Joe can yield more favorable outcomes and numerous benefits.

Beyond the specialized expertise and creative approach an agency can provide, it also saves your team a significant amount of time. Research shows that salespeople dedicate a substantial portion of their time to researching and reaching out to potential clients, leaving them with only around 12% of their time for meaningful conversations and closing deals.

By outsourcing your LinkedIn lead generation to experts like us, we handle these responsibilities. Leveraging our specialized skills and experience, we efficiently identify and connect with potential clients, which saves time and resources for your sales team.

By doing so, your team can focus on what they do best - engaging in direct selling and closing deals - and maximize their productivity. Outsourcing lead generation not only conserves your team's time and effort, but also ensures your lead generation efforts are executed with precision and efficiency.

21 - How do I increase my LinkedIn lead generation response rate?

There can be multiple factors leading to a lower response rate, including targeting the wrong audience, an unconvincing profile, ineffective messaging, audience preferences, or unattractive offers. Whatever it is, you need to understand to be able to address it properly. 

At Nerdy Joe, we proactively address these issues from the start. We perform split testing with different offers and messaging styles to discover what resonates the most with your target audience. This allows us to refine our strategies and optimize the campaign for improved results. 

Furthermore, we explore other channels (email mostly) to connect with your target audience. LinkedIn might not be the only platform where they do business. Our goal is to develop a go-to-market strategy that is most suitable for your business and your specific target audience.