Nerdy Joe — cold email and email marketing agency

Get 3-5 leads or sales appointments every week for your security services business

Looking for a battle-tested lead generation agency to get you meetings with potential clients? We have set over 300 meetings in the last quarter for our clients who are in the security services space, so let us run your lead generation campaigns for you. We'll regularly add 3 - 5 meetings with qualified potential clients on your calendar every week.

lead gen

Our lead generations strategies and campaigns have already helped our security service clients generate leads at:

cold email strategycold email agency near meemail marketing companycold email marketingour lead generation process is perfect and generate leads like crazylead generation clients of nerdyjoe

Here's how we can boost your security services business sales in 2023…

In today's competitive business world, relying on outdated methods that don't guarantee consistent results can be detrimental to your growth. That's where we step in. We do the heavy lifting so you focus on closing deals.

lead generation agency

We'll identify your ideal prospects

We’ll identify which segment of your target market and decision-makers is worth going after. We’ll then manually build a prospect list that factor in intent and psychographic data so that our campaign is spot on.

cold email marketing agency

We'll craft irresistible offers

We'll delve into your ideal customer profile (ICP), uncover their pain points, and understand the emotions these challenges trigger. Then, we'll create a tailored offer that directly addresses their needs and positions your business as the ultimate solution.

email marketing agency

We'll book meetings and close them

Once the offer resonates with your potential customers, we’ll then book a sales call with them, add them to your CRM, and you’ll do what you know best, which is convince them that you’re the ONE.

Want a more in-depth look into our lead generation process? Here are some of our lead generation case studies...

These lead generation case studies go through our approach and how it applies to some of our clients who are in the security services space.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our B2B lead generation agency for security services work?

Subscribing to our lead gen agency for security services is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our security services customers say about us...

Great lead gen campaign is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers, who are in the security services business like yourself, love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our lead generation agency for security services businesses but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is lead generation?

The process of igniting and capturing interest in a good or service with the goal of creating a sales pipeline is referred to as lead generation in marketing. In other words, the goal is to identify potential clients (also known as "leads") who are interested in your products or services.

It involves attracting and persuading potential clients or customers who might be interested in the security services your business provides. This entails arousing interest through methods like outreach on LinkedIn and cold emails.

Let's have a look at how the process of lead generation might benefit your chiropractic practice:

The first step typically entails figuring out who your target market is. Depending on your areas of expertise and service offerings, this might be anything for your Security Services  business, including small enterprises, independent contractors, major corporations, startups, or even individual clients.

You make a prospect list after determining who your target market is. You can use LinkedIn's search and filter features to find possible leads based on industry, job role, area, firm size, and more, making it a highly effective tool for this.

After compiling this list, you get in touch. You might do this by introducing your services and expressing a willingness to talk about how you might be able to benefit their business through LinkedIn messages or connection requests. 

Each potential lead should receive a customized and personalized outreach that emphasizes how your Security Services  Companies' services may address their unique issues. Cold emailing can be a very successful tactic in addition to your LinkedIn marketing. 

Writing an effective cold email requires outlining who you are, what your chiropractic practice does, and—most importantly—how you can advance the recipient's company. Personalization is crucial here once more. 

Additionally, it's essential to finish with a call to action (CTA) that is explicit and invites the receiver to a call or meeting. Your objective is to interact with and nurture these leads once interest has been generated. 

This could be achieved by sending follow-up emails or LinkedIn messages, sharing pertinent resources like articles or case studies, or setting up discovery conversations to find out more about their needs. Your goal is to develop a solid rapport with these potential customers over time by earning their trust.  

By continuously demonstrating your expertise and how your Security Services Companies' services may benefit them, you will ideally convert these leads into paying customers.

Last but not least, remember that this process is continuing. Continuously recruiting and fostering potential customers is the goal of lead generation. Your sales pipeline will stay filled and your security service business will expand with a persistent, proactive strategy.

1 - How much do lead generation agencies specializing in the Security Services Industry charge?

The cost of lead creation is not standardized across all target industries. Additionally, it's extremely uncommon to find lead generating companies who publicly list on their websites the various service tiers they offer along with the associated charges. 

The price you pay for lead generation services varies greatly depending on the agency because they usually base it on things like their expertise, technical prowess, team size, the unique requirements of your lead generation project, and expected outcomes.

Lead generation agencies also employ various pricing structures. Some opt for a flat fee model, while others operate on a pay-per-lead basis. There are also companies that model their pricing based on the duration of the campaign, the workload involved, or the project's breadth.

Nevertheless, to provide a rough estimate, lead generation services can cost anywhere from less than $1,000 to $50,000 each month. The agency you choose, the results you want, and the status of your business all have a big impact on the final cost.

Also, keep in mind that certain lead generation companies may ask for upfront investment fees or a commitment to a minimum service duration before even initiating a partnership with you.

At Nerdy Joe, we champion pricing transparency. We acknowledge that your main goal in hiring a lead generation agency is to generate leads, channel potential clients into your sales funnel, and secure meetings or sales opportunities with genuinely interested leads.

We understand that and it’s the reason we offer four straightforward monthly packages at set rates. These packages are $1,799 for 10 sales-qualified leads, $2,199 for 15 sales-qualified leads, $3,099 for 15 sales-qualified leads, and $5,099 for 50+ meetings with sales-qualified leads.

2 - Do you provide Security Services Lead data when doing outbound marketing?

We do, indeed. However, there is something you should know about our organization. 

Contrary to common practice espoused by most of the lead generation agencies and experts, our agency’s approach to lead generation campaigns does not rely on using client data or exploiting data and sales intelligence tools like ZoomInfo or Apollo. 

We avoid hastily creating lists of individuals only to inundate them with generic, ineffective outreach. Our success in lead generation is built on our robust methods of deeply understanding your ideal customer and focusing on a particular group of prospects.

To do this, we ask you a series of probing questions that will enable us to understand precisely who benefits from your product or service and why they make up your ideal audience.

Your comments have helped us fully understand your product and the ideal applications for it. Additionally, as we analyze the information gleaned from your responses, we undertake in-depth research to identify possible prospects in your target market and industry.

Following this preliminary work, we launch a tailored lead generation campaign with the intention of engaging and attracting these leads to your company.

3 - How does your lead generation process allow you to be compliant with international data privacy laws?

We are aware of how crucially important data privacy is and make sure our lead generating procedures comply with national and international legislation like the GDPR and CCPA. Given the handling of sensitive financial data, this compliance is particularly crucial in the chiropractic industry. 

Only leads who have expressed interest in hearing from us or who are situated in locations where business-to-business contact is permitted are targeted by Nerdy Joe. We also maintain explicit methods for leads to opt-out, guarantee the security of their data, and ensure that it is only used for legitimate business purposes.

4 - What are the best lead generation agencies for the Security Services Industry?

When choosing the best lead generation firm for your chiropractic practice, experience, expertise, and lead generation tactics of the agency are all crucial factors to take into account. Here are the leading lead generation companies serving the Security Services Sector:

  • Nerdy Joe
  • MediaBoom 
  • Growth Rhino
  • Cleverly
  • Lead Cookie
  • Martal Group
  • Belkins
  • Abstrakt Marketing Group
  • Lead Fuze

The truth is that all lead generation companies would vouch for their ability to deliver top-notch lead generation services for your chiropractic practice. They serve a wide range of sectors, rather than focusing on just one single industry.

It is not just us. For your firm to succeed, all you need is a staff with the necessary creative abilities. 

Our company, Nerdy Joe, distinguishes itself by offering a more individualized, outcome-focused approach. We create very successful lead generating campaigns that are uniquely crafted to satisfy the demands of your chiropractic practice.

5 - What is a lead generation agency, and why do I need one for my Security Services Firm?

A lead generation agency, put simply, is a company that has experience assisting businesses in generating leads to connect with potential clients. They provide a fully managed solution, handling all aspect of the process, including the planning, carrying out, and managing lead generating campaigns.

They are made up of experts in outreach and copywriting who are skilled in email marketing, prospect research, and campaign administration. They help you connect with new key stakeholders, including potential clients, partners, investors, and other stakeholders.

They can support you in executing cold outreach campaigns through email or LinkedIn and all you need to do is watch as your sales pipeline fills up with leads ready for conversion. These agencies alleviate the stress of lead generation, allowing you to focus on selling. 

Additionally, they free up a lot of time for your sales team, allowing them to focus on their primary responsibilities—holding meetings and closing deals.

6 - How do you get Security Services qualified leads with lead generation?

Whatever the target industry, we at Nerdy Joe firmly believe that the secret to a fruitful lead generation campaign is to carefully understand your target audience and to create an ideal customer profile that perfectly complements your offering and goals.

As a result, at Nerdy Joe, we always place a high value on thoroughly comprehending your product, its specific target market, and their need for it. For this procedure, we have our own unique framework. We'll even ask you about the main motivations for starting your company.

Therefore, if businesses needing Security Services make up your target market, our plan will involve extensive research to find the ideal people in this group (who fit your ICP). Following that, we will create a tailored campaign to interact with them and turn them into leads for your business.

7 - How do I start a lead generation campaign?

A lead generation campaign requires a series of procedures that must be taken in order to launch and manage it. These broadly include determining your target audience, creating a message that will persuade, monitoring interaction and always improving your strategy, and more.

All you have to do to work with Nerdy Joe is pick which of the three packages on our price page best fits your company's needs and budget.

As soon as you register, we immediately create a project for you on Basecamp and send you an email invitation. After that, we start a chat to learn more about your requirements and important details like your target market and ideal client profile.

Then, depending on whether an email outreach campaign or a LinkedIn outreach campaign is being launched, we set up new domains or obtain your credentials to build some groundwork or prepare the ground. 

Next, we build the outreach lists, conduct prospect research for data enrichment, and draft the initial outreach email or messages — effectively getting everything ready. We walk you through our operational procedure, offering you the ability to track all our actions in real-time.

8 - How does Nerdy Joe work?

Nerdy Joe's method for starting new lead generation initiatives always begins with a thorough examination of the client's operations and the distinctive selling points of their goods or services. 

This makes it possible for our experts to fully grasp your specific requirements and marketing objectives for generating leads.

Once that’s completed, we engage in thorough discussions to understand your business requirements and ambitions, which allows us to align our efforts and strategies appropriately. We'll conduct comprehensive market research to identify your ICP and create a buyer persona.

At the same time, we lay the foundation needed to optimize your engagement. This includes tasks like setting up and warming up new domains for the best email deliverability, enhancing the appearance of your LinkedIn profile, preparing outreach lists, and looking for possible prospects.

After that, our staff creates the outreach messages and sequences, which are all tailored to appeal to certain members of your target demographic. Our objective is to create connections with leads and nurture them since doing so encourages continuing engagement and creates connections that lead to conversions.

We also run split testing campaigns experimenting with different offers, sending times, messaging styles, and more. The intention behind this is to discover the go-to-market strategy that resonates best with your target audience.

In addition, we value openness and give our clients regular, thorough information on how each campaign performed.

9 - How long will it take to get results?

Just like it is with any other lead generation company, testing, data analysis, and strategic revision frequently take place during the first few days of any B2B lead generation campaign. This procedure aids in determining the best method for achieving outcomes.

Each business will consequently have a different lead-generation schedule. While some businesses may begin receiving leads during the first week of the campaign, other businesses might have to wait a few weeks to experience the same results.

Nevertheless, Nerdy Joe guarantees that you will start to see results within the first month of your campaign, no matter what.

10 - How fast do you start working?

We welcome you in our Campfire conversation with a flurry of upbeat emoticons as soon as you join up with us. Then we build a special project on our Basecamp that is customized for your business, and you are invited to join.

The discussion of your objectives, your target audience (ICP), and other significant campaign components follows. Depending on the situation, we'll either set up new domains or seek access to your existing ones (or use your LinkedIn credentials), making sure they are consistent with your brand and present a favorable impression.

As soon as the foundation is established, we launch a testing phase to identify the messages and offers that resonate most strongly with your audience. This suggests that the instant you sign up, the task begins.

11 - What is your lead generation process, and what makes you different?

A second, in-depth paper would be required to fully explain our procedure. But it is possible to streamline our lead creation procedure into a few crucial phases. Here is a brief description of our strategy:

Pre-campaign phase

These actions are taken prior to the launch of the lead generation campaign.

  • Product research: To properly comprehend the essence of your product, we go deep into studying it. This enables us to determine who needs it and the most effective sales approach.
  • Domain/account setup and warm-up: For the campaign, we generate and warm up new domains to make sure they are well-suited for high deliverability rates.
  • ICP identification and buyer persona development: We will identify your top clients and establish the ideal relationships at each business for optimal engagement, working with you or your sales team.
  • List building: Based on the mutually agreed ICP and buyer persona, our team manually identifies leads and constructs the outreach lists
  • Prospect research and icebreaker creation: We research each individual on our list for personalization. We leverage the data collected to craft unique touchpoints in the emails, or "icebreakers." 
  • Email/message samples and sequence creation: We draft the cold email copies and cold email sequences, making sure they are uniquely personalized for each recipient.

Campaign phase

  • Monitoring campaign: At this point, we keep an eye on the campaign's effectiveness and make notes. Based on their interaction, we divide the prospects into several funnels or categories 
  • Improvement: If we identify chances for improvement using the data we collect, we put procedures in place to maximize outcomes

Post-campaign phase

  • Reporting: We deliver the leads we've created for your company at the end of the campaign. As an alternative, we outline any problems that emerged and how we're resolving them 
  • Improvement: For the best results, we adjust and customize the campaign as necessary. To provide the client with more leads, we iterate the process

I think that is pretty much it. 

We distinguish ourselves from other lead generation companies by making a commitment to fully comprehending your target clients before creating even one lead generation email.

Also, we don’t run mass email campaigns. Every single prospect we add to our targeting list is hand-selected and thoroughly investigated. We gather information about them so that every email we send and every offer we make is appropriate for their needs. Two prospects never receive the identical emails from us since we don't utilize templates.

We focus on small lists of prospects and devote time to the precise work required to attract them to your company. Building a list of 20 prospects, doing adequate research before launching campaigns, creating individually tailored lead generation emails for each person, receiving 15 replies, 10 of which are favorable, and producing 6 leads you can convert are our ideal conditions.

We don’t need to target thousands of people to yield a few leads that might not even convert into customers. All of our operations are performed manually to guarantee top-tier accuracy and efficiency. We don’t depend on any data intelligence tools or hire freelancers from UpWork or Fiverr for hasty list building.

12 - How to hire a lead generation agency?

Reaching out to several lead generating companies that are compatible with your business is, in our opinion, the finest course of action here.

Consider their background, track record of success, previous clients, skill set, and any guarantees they may be willing to offer. Your decision-making process should be strongly influenced by your particular objectives and financial constraints.

Make sure to get specific information regarding the quantity and caliber of leads they are capable of producing, the related expenses, and the prospective conversion rates.

We also welcome you to engage in a discussion with us at Nerdy Joe (pick a time on our calendar). We’re prepared to answer all your questions and provide the necessary information to help you make an informed decision.

13 - Why should I hire a Security Services Companies-specialized lead generation agency?

Working with a lead generation company experienced in the Security Services Market gives you access to a team that is familiar with the competitive environment, increasing your chances of obtaining high-quality leads.

The majority of elite firms, nonetheless, won't especially specialize in your Security Services market, it is a truth. The agency's ability to succeed in your target market, successfully discovering and engaging the most relevant leads, regardless of their location, is therefore crucial.

Whether it is a cannabidiol business or a Security Services Business, Nerdy Joe is the best option for lead generation. This is because of our process of describing your ideal consumer profile and conducting extensive lead research.

Choosing the right people to engage with and thoroughly comprehending your offers are always top priorities for us. No matter the industry, we can consistently provide great outcomes because of our technique.

14 - How successful are lead generations?

Across a wide range of industries, lead generation has proven to be a potent marketing tactic. Various elements, including campaign concept, target market, and execution, affect the success rate.

According to us, the effectiveness of lead generation campaigns depends on a number of important variables, including the relevancy of the target audience, the effectiveness of the messaging approach, the suitability of the offer to the prospect's pain points, and so on.

We promise optimal conversions and engagement. We are confident in our capacity to produce leads for any company with a service or product that addresses a real need and has a favorable product-market fit.

Product-market fit is a vital component in the success of any outbound outreach campaign. If your business is still in the phase of discovering its product-market fit, we might not be the most suitable choice for you.

15 - How do you measure whether a lead generation campaign is effective?

At Nerdy Joe, we measure the success of our lead generation efforts through meaningful lead generation metrics such as the agreed-upon number of generated leads, the quality of these leads, and their conversion rates.

As a result, we always kick off our cooperation by determining your goals and what would constitute a substantial win for your company. According to us, the quantity of leads generated is the key sign of a successful lead generation campaign.

If your business provides security services to healthcare organizations, for example, the most crucial metrics are the number of healthcare organizations signing up for your offer, the number of organizations requesting a demo, and the number of individuals ready to discuss sales or deals.

While data like response rates or open rates may enable us to make adjustments and guide our future strategies, they do not always reflect how well a campaign performed. Unfortunately, many lead generation businesses only use this information when reporting results.

16 - Do I need to outsource my lead generation?

Outsourcing lead generation is an effective way to focus your internal resources on core business operations, while leaving the lead generation process to experts. 

When you outsource to Nerdy Joe, you have access to a wealth of industry knowledge and experience as well as tried-and-true methods that have produced great leads for many Security Services  Companies' practices. 

So it makes good business sense to contract out your lead generation to a specialized firm like Nerdy Joe.

17 - How do I increase my email response rate for my lead generation?

Low response rates in lead generation initiatives can have a variety of causes. These might consist of, among other things, an inability to comprehend the target market, ineffective communication techniques, unappealing offers, or inappropriate targeting.

At Nerdy Joe, we don't merely handle these problems; we purposefully include them into the design of our campaigns. To fully comprehend your target audience's demands, interests, and communication preferences, we first do extensive research.

Then, we carefully craft our marketing, utilizing terms and deals that precisely address the problems and aspirations of your target. We create dialogues intended to engage and foster trust rather than just sending emails.

Additionally, we frequently conduct A/B tests utilizing various message formats and promotional offers, using the data gathered to fine-tune and improve our strategy. We are devoted to learning from mistakes and improving depending on input from the real world. We don't presume we have it right from the start.

We also understand that not every lead generation strategy will always be effective. As a result, we take into account other forms of contact besides email, including LinkedIn, in order to interact with your target audience in a way that suits them best.

We stand out from the competition because of our versatile and all-encompassing approach to lead generation, which enables us to consistently achieve strong response rates regardless of the sector or target market. We strive for the most meaningful engagements that result in prosperous business relationships, not just the most leads.