Nerdy Joe — cold email and email marketing agency

We help companies in Sacramento secure 3 - 5 sales meetings every week

Looking for a lead generation agency to get you meetings with potential clients in Sacramento or beyond? Let the Nerdy Joe team, which has set over 1000 meetings in the last quarter, run your campaigns for you. We'll regularly add 3 - 5 meetings with qualified potential clients on your calendar every week.

lead gen

Discover the diverse industries our sales team has effectively built a sales pipeline for with our B2B lead generation tactics in Sacramento:

lead generation program to get qualified leadslead generation clients of nerdyjoecold email marketingbest cold email servicescold email agency around mecold email agency near me

Here’s how we can help you increase your B2B sales in Sacramento in 2023…

Our tailored strategy is the key to our success in Sacramento. We utilize our learnings from past campaigns to dodge mistakes and steer our actions towards successful B2B lead generation campaigns and funnels.

lead generation agency

Target the appropriate prospects

Our team will collaborate with you to recognize the most valuable segments of your target audience and decision-makers. We'll diligently compile a prospect list that incorporates intent and psychographic data for suitable prospects — making certain our lead generation campaigns are focused and efficient.

cold email marketing agency

Build compelling offers

We’ll examine our ICPs’ pain points, the emotions they elicit, and their importance to their job success. We’ll then develop an offer that suits their needs and is hard to turn down.

email marketing agency

Book meetings and close them

Once the offer resonates with your potential customers, we’ll then book a sales call with them, add them to your CRM, and you’ll do what you know best, which is convince them that you’re the ONE.

Want a more in-depth look into our lead generation setting processes and strategies? Here are some of our lead generation case studies...

These lead generation case studies go through our approach and how it applies to some of our B2B clients.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our Sacramento B2B lead generation company work?

Subscribing to our lead generation and appointment-setting services is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our customers say about us...

Great lead generation is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers in the Sacarmento area love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our Sacramento-based lead gen agency but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is lead generation?

Generation of B2B leads is a marketing strategy that involves piqueing interest and enticing customers in order to create a sales funnel. While collecting data from these prospective customers for impending business opportunities, it tries to capture consumers' interest.

This procedure often begins when a prospective consumer, or "lead," expresses interest in the goods or services that a business is offering. This can be accomplished in a variety of ways, including through event marketing, social media, content marketing, SEO, email marketing, and other tactics.

After a lead is identified, information is gathered and entered into a lead management system or customer relationship management system (CRM) so the sales team can follow up for additional contact.

1 - How much do lead generation agencies specialized in Sacramento charge?

Sadly, it is rare to find lead generating providers who are open about the various service tiers and associated costs on their website. The cost of lead gen is not always predictable.

Because it often depends on expertise, technological know-how, team size, particular campaign needs, and anticipated outcomes, the price of these services varies widely from agency to agency.

Various businesses employ unique pricing strategies. Others charge customers per lead, while some businesses have established prices. Depending on the campaign's length, the amount of work required, or the scope of the project, there are many costing formulas available.

Some lead generation businesses may ask for upfront fees or a commitment to a minimum length of service time before they get in touch with you. 

The cost of lead generation services on a monthly basis, however, could range from $100 to $50,000, according to our analysis. The final price is significantly impacted by the agency you select, the desired outcomes, and the reputation of your business.

Open pricing is supported by Joe the Nerd. We are aware that your primary goals when working with a lead generation firm are to generate leads, add potential customers to your sales pipeline, and schedule meetings or sales opportunities with genuinely interested prospects. 

With this in mind, we offer three straightforward packages at fixed, flat rates that you pay monthly for the services. For $499, you receive 2 sales-qualified leads. For $999, you receive 6 sales-qualified leads. And for $1,999, we provide 15 sales-qualified leads.

2 - Do you provide Sacramento-specific lead data when doing lead generation?

Absolutely! Nevertheless, we continue to improve.

Instead of immediately generating lists of people and sending them dull, meaningless communications, we use systems like ZoomInfo or Lusha to gather consumer or sales insight. 

The quality of our understanding of your target consumer's wants will determine our capacity to generate leads. To do this, we pose a series of insightful questions to you that will help us better understand who your product or service is intended for and why they are your ideal clientele. 

If Sacramento is your target market, we do in-depth research using the information from your comments to identify potential leads in your market. Then, we launch a targeted outreach campaign in an effort to engage and attract these leads. As a result, you'll have more business opportunities.

3 - How does your lead generation process allow you to be compliant with international data privacy laws?

Nerdy Joe establishes an extreme value on adhering to all local laws unique to Sacramento as well as international guidelines for anti-spam and data privacy. In all of our procedures for collecting, keeping, and processing data, we take care to safeguard each individual's right to privacy and to adhere to all relevant legal obligations.

4 - What are the best lead generation agencies in Sacramento?

In Sacramento, there are several trustworthy lead generation companies. The best options are listed here in brevity. 

  • Nerdy Joe
  • Belkins
  • Cleverly
  • Treemont Consulting
  • DJM Sales & Marketing.
  • Invenio Solutions.
  • Everise
  • Impactable
  • EBQ
  • And more. 

Even if some of the lead generation businesses on the list might not be in Sacramento, they have the staff and knowledge necessary to fully appreciate your lead creation goals and provide excellent results.

5 - What is a lead generation agency, and why do I need one for my Sacramento business?

Identifying and cultivating potential clients for a company's goods or services is the function of a lead generating agency. To locate, get in touch with, and qualify leads—potential clients—they employ a variety of strategies, techniques, and tools. This opens up sales options for enterprises. 

One cannot exaggerate the advantages of working with a lead generation firm.

  • Time-saving: Long hours are required to generate leads. By outsourcing to a lead generation company, you may concentrate on your primary business operations. Instead of generating leads, your salespeople will spend more time and effort closing deals.
  • Expertise: Lead generation businesses are equipped with the resources and knowledge necessary to put ideas into practice that you might not have or be aware of.
  • Cost-effective: Although hiring a lead generation company may be expensive, you will get more qualified leads as a result than if you tried to do it yourself.
  • Scalability: As your firm grows, a lead generation company in Sacramento can modify its services to match your evolving demands.  

6 - How do you get Sacramento-based qualified leads with lead generation?

We believe that creating great leads requires a thorough understanding of your target market and the creation of an ideal customer profile that is suitable with your objectives and product, regardless of where you are in the world.

Understanding your product, your target market, and the demand that emerges from that understanding is our main goal. Even the motivation for founding your business is covered in the specifics.

Consequently, if Sacramento is your target market, our plan requires in-depth research to identify relevant residents (who meet your ICP). To acquire important information, we then painstakingly compile a list and meticulously go over each profile.

Then, we create a customized marketing campaign to grab their attention and win them over as loyal clients for your business.

7 - How do I start a lead generation campaign?

A lead generation campaign can easily be started with Nerdy Joe. Choose from the three alternatives on our price page the one that best fits your needs and your budget.

We create a project for you on Basecamp as soon as you sign up and accept the invitation to join. We continue our in-depth discussion by talking about significant issues like your target market, your ideal customer profile, and other things to completely comprehend your goals.

Irrespective of whether we're using LinkedIn or cold email, we'll also need your account credentials in order to successfully carry out a campaign on your behalf. We try to make sure you are knowledgeable about our practices so you can observe them in action.

8 - How does Nerdy Joe work?

At Nerdy Joe, every new lead generation project begins with a discussion about the particulars of the client's industry and the distinctive features of their goods or services. As a consequence of this conversation, we have a deeper understanding of their needs and goals for lead generation.

The discussions that follow strive to understand their unique organizational goals and aspirations in order to tailor our efforts and goals. We conduct in-depth research to determine your ICP and buyer profile once we have a clear understanding of the situation.

In order to ensure that your domains (or LinkedIn account) accurately reflect your brand and are appealing to your target audience, we also warm up or prepare them. The outreach messages are then created by our qualified personnel while taking into account the unique needs of each recipient.

Our top priorities are cultivating relationships with clients and prospects because they encourage ongoing involvement and create connections that result in conversions.

In conclusion, our approach entails finding leads in your target market, getting in touch with them, and developing relationships with them over time with the ultimate goal of turning them into devoted and lucrative clients for your business. 

9 - How long will it take to get results?

You are aware that in the early phases of any B2B lead generation, testing, making sense of data, and strategy optimization are essential. This technique allows us to choose the tactic that will result in the best outcomes.

The length of time it takes for each company to see results may vary. While some businesses can find success immediately away, others will need to wait a few weeks before they begin to receive lots of leads.

One thing about us is certain: we routinely produce results throughout the first month of your campaign.

10 - How fast do you start working?

When you initially sign up for our services, we welcome you in our Campfire chat with a colorful assortment of joyful emoticons.

You receive an invitation to work with us as we create a special project for your company on our Basecamp platform.

after a thorough discussion of the goals, ICP, and other crucial elements of your campaign. We might request authorization to access your accounts and domains in order to maintain brand consistency and positive perceptions.

As soon as the study is finished, we begin experimenting with different messages and offers to see which ones your target audience responds to the most favorably.

11 - What is your lead generation process, and what makes you different?

It would be necessary to write a different post to fully explain our process. But like other businesses, ours can be reduced to a few key lead generation stages. However, here's a brief synopsis of it:

  • Market research: We thoroughly investigate your target market, your rivals, and other pertinent information.
  • ICP identification and buyer persona creation: With you, we will discuss and conduct further research to nail your ICP and identify the buyer personas. This step ensures our cold outreach efforts are precisely targeted and effective.
  • Lead research: Using our expertise and powers to identify potential leads in your target market on LinkedIn or anywhere else online and manually build a list of prospects.
  • Customized outreach: We craft personalized cold emails and cold email sequences aimed to captivate and boost interaction.
  • Continuous engagement: We want to communicate with them and build relationships with them in order to gradually win their trust and confidence.

That's it. Using this strategy increases the likelihood that you'll connect with potential leads and turn them into paying customers.

12 - How to hire a lead generation agency?

When you're considering employing a lead generating company, we advise getting in touch with a few companies that complement your brand to find out more about their services.

Examine their experience, past results, customers, and success rate. Goals and available resources should both be considered while making a decision.

Ask specific questions regarding the quantity, caliber, price, and potential conversions of leads.

You are welcome to have a talk with us at Nerdy Joe, as well. We are ready to answer all your questions and provide the information you need to make an informed decision.

13 - Why should I hire a Sacramento-specific lead generation agency?

Working with a lead generation firm in Sacramento that understands the area can assist increase your chances of obtaining high-quality leads because their personnel is familiar with the local dynamics.

Not all agencies will have their primary headquarters in Sacramento or even in the USA, so it's vital to keep that in mind. The agency must have the abilities required to operate successfully in your target market in order to find and connect with the most qualified prospects, wherever they may be.

Because of the way we determine your ideal client profile and do lead research, Nerdy Joe is the greatest alternative for lead generation that is specifically tailored to businesses in Sacramento or anyplace else.

Regardless of the market we're working in, we never give up attempting to thoroughly understand your offers and connect you with the right people. We are able to consistently deliver excellent results as a result.

14 - How can I ensure recipients open and read my messages?

It is generally recognized that valuable and engaging messages are key to capturing people's attention. But if you're trying to connect with people you don't yet know, we've discovered that this might not be enough on its own. 

How a potential lead reacts to cold marketing is significantly influenced by the initial encounter and impression. We therefore take great care to fully understand each ICP and select the proper accounts for each ICP. 

Our team conducts in-depth research on each person, gathering data that enables us to personalize the cold emails we send. We ensure that our messages effectively grab and hold the attention of their recipients by doing this.

15 - How do you measure the effectiveness of a lead generation campaign?

At Nerdy Joe, we measure the effectiveness of our lead generation campaigns through meaningful lead generation performance indicators, like the number of leads generated, the quality of these leads, and conversion rates.

We immediately determine your particular goals and what counts as a remarkable achievement for you. We believe that the quantity of leads generated was the main factor in determining the success of your LinkedIn lead creation activities. 

We consider the characteristics of your business, the product, and your target market when we collaborate with you as a partner. 

If you’re marketing a FinTech software product to accountants, the number of people who sign up for your product, the number of accountants who request a demo, and the number of people interested in talking about sales or transactions are all essential indicators. 

Connecting you with customers who are prepared and eager to buy is our primary objective. These metrics offer crucial information about your investment and return on investment (ROI). 

While metrics like response rate or open rate are helpful for pinpointing issue areas and strategizing our next moves, they don't give a clear picture of how the campaign is doing all in all. 

Despite the fact that they produce results, a lot of lead generation businesses regrettably only highlight these qualities.

16 - Do I need to outsource my lead generation?

Although it is more effective to outsource lead generation to a reputable company like Nerdy Joe, it is also possible to handle lead generation in-house. 

Agencies could save you a ton of time in addition to their knowledge and creativity. According to sales studies, salespeople spend the majority of their time identifying and qualifying potential new clients; just around 12% of their time is spent in closing deals. 

B2B lead generation services like ours can take on these responsibilities. Due to our specific knowledge and experience, we can quickly identify and connect with new clients, saving your sales personnel time and resources. 

By doing this, you can ensure that the lead creation procedures are correctly followed while also saving your team time and effort. It also increases productivity while enabling your sales team to concentrate on their strongest skills, such deal closing and face-to-face selling.

17 - How do I increase my lead generation response rate?

The low response rate of a lead generation campaign might be caused by a variety of circumstances. These include, among other things, unattractive offerings, audience preferences, bad profiles, weak messages, and poor audience targeting

In an effort to resolve these issues before they ever surface, Nerdy Joe adopts a proactive approach. A/B testing is the first thing we do to identify which offers and marketing strategies work best with your target market. This offers us the chance to tweak the campaign and alter our tactics for better results.

Additionally, we consider several strategies for contacting your target audience. Our main objective is to develop a go-to-market plan that is tailored to your company's particular target market.