Nerdy Joe — cold email and email marketing agency

We help companies in Nashville secure 3 - 5 sales meetings every week

Looking for a lead generation agency to get you meetings with potential clients in Nashville or beyond? Let the Nerdy Joe team, which has set over 1000 meetings in the last quarter, run your campaigns for you. We'll regularly add 3 - 5 meetings with qualified potential clients on your calendar every week.

lead gen

Our B2B appointment-setting process assists our Nashville-based clients in booking appointments with promising prospects at a reasonable cost:

lead generation clients of nerdyjoecold email marketingcold email marketingcold email agency near mecold email strategyour lead generation process is perfect and generate leads like crazy

Here's how we can boost your B2B sales in Nashville in 2023…

In today's competitive business landscape in Nashville, depending on outdated tactics that don't ensure consistent results can be detrimental to your brand visibility and growth. That's where we come in.

email marketing company

Get in front of the suitable prospects

We’ll identify which parts of your target market and decision-makers are worth targeting. We’ll then manually construct a prospect list that integrates intent and psychographic data, so our campaign is accurate.

lead generation company

Make them an irresistible proposition

We'll pinpoint your ideal customer profile (ICP) and identify their pain points, the emotions these problems trigger, and the importance of these aspects to their job achievement. Then, we'll create an offer that addresses these needs and is too tempting to resist.

cold email marketing

Generate leads and close deals

Once the offer resonates with your potential customers, we'll arrange a sales call with them, integrate them into your CRM, and you'll do what you excel at—convincing them that you're the ultimate choice.

Want a more in-depth look into our lead generation setting processes and strategies? Here are some of our lead generation case studies...

These lead generation case studies go through our approach and how it applies to some of our B2B clients.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our Nashville B2B lead generation company operate?

Subscribing to our lead generation and appointment-setting services is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B lead generation plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our Nashville customers say about us...

Great lead generation is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers in the Nashville area love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our Nashville-based lead gen agency but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is lead generation?

B2B lead generation is a marketing technique that involves igniting and gathering interest in a product or service in order to create a sales pipeline. In order to acquire information for prospective business prospects, it seeks to catch consumers' attention while also attracting potential customers.

When a potential customer, or "lead," shows interest in the products or services offered by a company, this process frequently gets started. This can be done in a number of methods, such as through social media, event marketing, content marketing, search engine marketing, email marketing, and others.

After a lead is discovered, data is gathered and entered into a lead management system or customer relationship management system (CRM) so that the sales team may follow up for further engagement.

1 - How much do lead generation agencies specialized in Nashville charge?

Unluckily, it's difficult to discover lead generating companies that are extremely proactive on their websites about the different service tiers and associated costs. It's not always possible to forecast the cost of lead generation.

Because it frequently depends on expertise, technical capability, team size, the unique requirements of your campaign, and anticipated outcomes, the price of these services varies substantially depending on the agency.

Various companies use distinctive pricing strategies. Some businesses charge flat rates, while others charge customers per lead. On the basis of the campaign's duration, the amount of work necessary, or the project's scope, additional price formulae are available.

Certain lead generating organizations could need upfront payments or a commitment to a minimum length of service time before they start interacting with you.

The cost of lead generation services on a monthly basis, however, may range from $100 to $50,000, according to our analysis. The choice of agency, the desired results, and the standing of your company all have a significant bearing on the final cost.

Open pricing is supported by Nerdy Joe. We are conscious of the fact that when working with a lead generation company, your main objectives are to generate leads, add potential customers to your sales pipeline, and book meetings or sales opportunities with truly interested prospects.

As a result, we offer three simple packages at pre-set, flat rates that you pay for the services on a monthly basis. For $499, you receive 2 sales-qualified leads. For $999, you receive 6 sales-qualified prospects. We also offer 15 sales-qualified leads for $1,999.

2 - Do you provide Nashville-specific lead data when doing lead generation?

Absolutely! We continue to do better even so.

We don't immediately develop lists of people and bombard them with impersonal, fruitless messages; instead, we use customer information or sales intelligence platforms like ZoomInfo or Lusha. 

Our capability to generate leads will be determined by how well we comprehend your target client and their needs. We question you in a number of insightful ways to help us understand who your product or service is designed for and why they are your ideal customers in order to achieve this. 

If Nashville is your target market, we undertake comprehensive research using the information from your comments in order to discover potential leads in your market. Then, we launch a targeted outreach campaign in an effort to engage and attract these leads. As a result, you will have more business opportunities.

3 - How does your lead generation process allow you to be compliant with international data privacy laws?

The observance of all Nashville-specific legislation as well as international guidelines for anti-spam and data privacy is highly valued by Nerdy Joe. All of our procedures for gathering, storing, and processing data are designed to respect each individual's right to privacy and to comply with all applicable laws.

4 - What are the best lead generation agencies in Nashville?

There are numerous trustworthy lead generation businesses in Nashville. The top options are briefly listed here. 

  • Nerdy Joe
  • Belkins
  • Cleverly
  • Treemont Consulting
  • DJM Sales & Marketing.
  • Invenio Solutions.
  • Everise
  • Impactable
  • EBQ
  • And more. 

Even if some of the lead generation companies on the list may not be situated in Nashville, they have the personnel and expertise required to fully comprehend your lead generating goals and deliver top-notch outcomes.

5 - What is a lead generation agency, and why do I need one for my Nashville business?

A lead generating agency is an organization that provides services to identify and cultivate potential customers for a company's products or services. They utilize a range of methods, strategies, and resources to find, engage with, and qualify leads—potential consumers. It gives businesses the chance to increase sales.

The necessity of utilizing a lead generation company cannot be overstated.

  • Saving time: Lead generation takes a lot of time. You can concentrate on your core business operations by outsourcing to an SDR service that does lead generation. Your salespeople will spend more time and effort closing deals than they will on generating leads.
  • Expertise: Firms that generate leads have the knowledge and resources to implement initiatives that you might not have or be aware of.
  • Cost-effective: You may find it pricey to hire a lead generation company, but you will end up with more qualified leads than if you attempted to do it yourself.
  • Scalability: In order to adapt to your changing needs as your firm grows, a lead generation company in Nashville might modify its services.  

6 - How do you get Nashville-based qualified leads with lead generation?

Wherever you are in the world, in our view, successful lead generation requires the development of an ideal client profile that is consistent with your product and objectives and a deep grasp of your target market.

We place a high premium on fully comprehending your product, its target market, and their resulting demand for it. The content will even cover your first driving force for launching your business.

As a result, if Nashville is your target market, our technique necessitates in-depth investigation to locate pertinent locals (who meet your ICP). After that, we meticulously construct a list and examine each profile to gather crucial data.

Then, we develop a tailored marketing campaign to pique their interest and turn them into devoted customers for your company.

7 - How do I start a lead generation campaign?

It's simple to set up a lead generation campaign with Nerdy Joe. Choose the option from our three options on our price page that best fits your company's requirements and your spending limit.

We start a project on Basecamp for you right away as you sign up and accept the invitation to join. We go over significant issues like your target market, ideal consumer profile, and other things to completely comprehend your aims as we continue our extensive talk.

Whether we're utilizing LinkedIn or email, we'll also need your account credentials to run a successful campaign on your behalf. We take effort to make sure you understand how we operate so you can see our operations in real time.

8 - How does Nerdy Joe work?

At Nerdy Joe, every new lead generation project begins with a discussion about the particulars of the client's industry and the distinctive features of their goods or services. This conversation helps us understand their particular lead generation needs and goals.

In order to personalize our efforts and aims, the conversations that follow aim to grasp their unique business requirements and ambitions. After gaining a thorough understanding, we conduct in-depth research to determine your ICP and buyer profile.

In order to make sure that your domains (or LinkedIn account) accurately reflect your brand and are appealing to your target audience, we also warm up or prepare them. The outreach messages are then created by our talented team while taking into account the unique needs of each recipient.

Our main priorities are developing connections with clients and nurturing prospects since this approach encourages ongoing engagement and creates connections that result in conversions.

In conclusion, our approach entails finding leads in your target market, getting in touch with them, and cultivating these relationships over time with the ultimate objective of turning them into devoted and lucrative clients for your business.

9 - How long will it take to get results?

As you are no doubt aware, the initial stages of every B2B lead generation campaign involve testing, making sense of data, and strategy fine-tuning. This approach allows us to identify the strategy that will produce the best results.

Therefore, the period of time it takes for any organization to start noticing effects may vary. While some businesses may see benefits immediately, others may need to wait a few weeks before seeing a major increase in leads.

You can, however, rely on us for one thing: we routinely produce results for the first month of your campaign.

10 - How fast do you start working?

We welcome you in our Campfire chat with a festive display of joyful emoticons when you first join up for our services.

You receive an email inviting your participation as we build a special project specifically for your company on our Basecamp platform.

Then, we begin in-depth discussions to completely understand the objectives, ICP, and other crucial facets of your campaign. We could request access to your accounts and domains to maintain brand consistency and good perceptions.

As soon as the study is finished, we start testing a range of messages and offers to discover which ones your target audience reacts to the best.

11 - What is your lead generation process, and what makes you different?

It would need a different post to adequately explain our process. But like other businesses, ours can be reduced to a few key lead generation stages. However, here's a brief synopsis of it:

  • Market research: We thoroughly investigate your target market and your competitors to acquire critical data.
  • ICP identification and buyer persona creation: With you, we will discuss and conduct further research to nail your ICP and identify the buyer personas. This step ensures our cold outreach efforts are precisely targeted and effective.
  • Lead research: Using our expertise and powers to identify potential leads in your target market on LinkedIn or anywhere else online and manually build a list of prospects.
  • Customized outreach: We craft personalized cold emails and cold email sequences aimed to captivate and boost interaction.
  • Continuous engagement: In order to gradually win their credibility and confidence, it is our goal to engage with potential customers and build relationships with them.

That's it. With the help of this method, you have a better chance of getting in touch with prospective leads and turning them into paying customers.

12 - How to hire a lead generation agency?

When you're considering employing a lead generating company, we advise getting in touch with a few companies that complement your brand to find out more about their services.

Examine their background, track record, clientele, and success rate. Goals and available funds should both be taken into consideration when making a decision. Ask specific questions about the number, caliber, price, and potential conversions of leads.

You are welcome to have a talk with us at Nerdy Joe, as well. We are ready to answer all your questions and provide the information you need to make an informed decision.

13 - Why should I hire a Nashville-specific lead generation agency?

Hiring a lead generation company with experience in the Nashville area might improve your chances of receiving high-quality leads because their personnel is knowledgeable about the regional dynamics.

Not all agencies will have their primary offices in Nashville or even in the USA, so keep that in mind. The agency must have the abilities required to operate successfully in your target market, finding and reaching out to the most qualified prospects wherever they may be.

Because of how we define your ideal client profile and do lead research, Nerdy Joe is the greatest option for lead generation specifically tailored to enterprises in Nashville or anywhere else.

Regardless of the market we're focusing on, we never give up attempting to thoroughly understand your offers and link you with the right people. This allows us to consistently create remarkable results.

14 - How can I ensure recipients open and read my messages?

It is an established fact that developing valuable and engaging messages is necessary for engaging audiences. We've discovered, though, that this might not be enough on its own, especially if you're trying to talk to strangers.

The first interaction and perception have a significant impact on how a potential lead responds to cold messaging. As a result, we take great care to comprehend each ICP in its totality and choose the appropriate accounts for each ICP. 

Our staff meticulously investigates each person, gathering information that helps us to personalize the cold emails we send. That’s how we ensure that our messages effectively draw in and hold the interest of the target audience.

15 - How do you measure the effectiveness of a lead generation campaign?

At Nerdy Joe, we measure the effectiveness of our lead generation campaigns through meaningful lead generation performance indicators, like the number of leads generated, the quality of these leads, and conversion rates.

We ascertain your particular objectives and what constitutes a substantial accomplishment for you right away. According to us, the main indicator of whether your LinkedIn lead development activities were successful or not was the number of leads created. 

When we work with you as a partner, we take into account the traits of your company, the product, and your target market. 

The number of people who sign up for your product, the number of accountants who want a demo, and the number of people interested in discussing sales or transactions are all crucial signs if you're selling a FinTech software product to accountants. 

Our main goal is to connect you with clients who are eager and prepared to buy. These indicators provide priceless insight into your investment and return on investment (ROI). 

While indicators like response rate or open rate are useful for identifying issue areas and planning our next steps, they don't provide a clear picture of how the campaign is performing overall. 

Unfortunately, many lead generating businesses merely showcase these traits rather than providing actual results.

16 - Do I need to outsource my lead generation?

Although handling lead generation in-house is a possibility, there are several advantages to outsourcing it to a seasoned business like Nerdy Joe, and the outcomes are superior. 

Agencies may help you save a lot of time in addition to their expertise and creativity. The majority of a salesperson's time is spent seeking and researching potential new clients, whereas just about 12% of their time is spent forging connections and completing deals, according to sales studies

B2B lead generation services like ours that produce leads are able to take on these responsibilities. Your sales staff will benefit from the time and resources we save by promptly identifying and contacting new clients thanks to our specialized expertise and experience. 

By doing this, you can save your team time and effort while ensuring that the lead creation processes are completed properly. Additionally, it boosts productivity while allowing your sales force to concentrate on face-to-face selling and closing deals, which are their strongest suit.

17 - How do I increase my lead generation response rate?

The low response rate of a lead generation campaign might be caused by a variety of circumstances. These include, among other things, unattractive offerings, audience preferences, bad profiles, weak messages, and poor audience targeting.

So, to resolve these issues before they ever surface, we adopt a proactive approach. A/B testing is the first thing we do to identify which offers and marketing strategies work best with your target market. This offers us the chance to tweak the campaign and alter our tactics for better results.

We also take into account various methods of reaching your target audience. Our ultimate goal is to create a go-to-market strategy that works best for your business and your unique target market.