Nerdy Joe — cold email and email marketing agency

Get 3-5 leads or sales appointments every week for your law firm

Looking for a battle-tested lead generation agency to get you meetings with potential clients? We have set over 300 meetings in the last quarter for our law firm clients, so let us run your lead generation campaigns for you. We'll regularly add 3 - 5 meetings with qualified potential clients on your calendar every week.

lead gen

Our lead generations strategies and campaigns have already helped our lawyer clients generate leads at:

cold email strategycold email agency near meemail marketing companycold email marketingour lead generation process is perfect and generate leads like crazylead generation clients of nerdyjoe

Here's how we can boost your law firm's sales in 2023…

Our tailored lead generation approach is the key to our success. We use our learnings from past lead generation campaigns to avoid mistakes and guide our actions toward successful campaigns.

email marketing company

We'll identify your ideal prospects

We'll determine the most valuable segment of your target audience and decision-makers. Our team will then manually compile a prospect list, incorporating intent and psychographic data to ensure our lead generation campaigns hit the mark.

lead generation company

We'll craft irresistible offers

We'll delve into your ideal customer profile (ICP), uncover their pain points, and understand the emotions these challenges trigger. Then, we'll create a tailored offer that directly addresses their needs and positions your business as the ultimate solution.

cold email marketing

We'll book meetings and close them

Once the offer resonates with your potential customers, we’ll then book a sales call with them, add them to your CRM, and you’ll do what you know best, which is convince them that you’re the ONE.

Want a more in-depth look into our lead generation process? Here are some of our lead generation case studies...

These lead generation case studies go through our approach and how it applies to some of our law firm clients.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our lead generation agency for lawyers work?

Subscribing to our lead gen agency for lawyers is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our law firm customers say about us...

Great lead gen campaign is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers, lawyers like yourself, love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at Hunter.io

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our lead generation agency for law firms but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is lead generation?

For one to create a sales pipeline, the process of generating leads involves piqueing and attracting interest in a good or service. Identifying potential clients (also known as "leads") who are interested in what you have to offer is what it really boils down to.

It refers to the process of luring and persuading people or organizations who could be interested in the Lawyering Companies services your company provides. By using methods like cold emails and LinkedIn outreach, one can start interest in anything.

Take into account the following ways that the lead creation process can benefit your physical therapy practice:

It is customary to determine your target market in the initial step. Depending on your areas of expertise and service offerings, this may include small enterprises, independent contractors, huge corporations, startups, or even individual clients for your physical therapy practice.

After you know who your target market is, you put together a list of prospects. You may use LinkedIn's search and filter features to find possible leads depending on the industry, job role, location, firm size, and other criteria. This makes it a very useful tool.

You start communication after making this list. You might do this by introducing your services and expressing a willingness to talk about how you might be of benefit to their company via LinkedIn messages or connection requests. 

This outreach should be customized and unique for each prospective lead, emphasizing how your Lawyering Companies' services may address their particular issues. Cold email can be a very successful tactic to use in conjunction with your LinkedIn marketing. 

It's crucial to explain who you are, what your physical therapy practice performs, and most importantly, how you can benefit the recipient's business in a clear, succinct manner when writing an effective cold email. Once again, customization is important. 

Inviting the receiver to a call or meeting with a clear call-to-action (CTA) is also essential. It is your responsibility to interact and nurture these leads once interest has been generated. 

This could be accomplished by sending follow-up emails or LinkedIn messages, offering pertinent resources such as articles or case studies, or scheduling discovery calls to further understand their needs. Your objective is to gradually earn their trust and develop a close friendship. 

Your goal is to turn these leads into paying customers by continually showcasing your knowledge and how your Lawyering Companies services may benefit them.

Remember that this procedure is continuing in closing. Continually luring in and nurturing prospective customers is the goal of lead generation. Your sales funnel will stay full and your Lawyering Companies business will keep expanding if you take a continuous, proactive approach.

1 - How much do lead generation agencies specialized in the Lawyering Companies industry charge?

No matter the target industry, lead generating pricing is not standardized. Additionally, it's extremely uncommon to find lead generating companies who publicly list all of their various service tiers and the associated charges on their website. 

How you pay for lead generation services depends a lot on the agency, since they usually base it on things like their knowledge, technological skills, team size, the needs of your lead generation project, and expected results.

Lead generation agencies also employ various pricing structures. Some opt for a flat fee model, while others operate on a pay-per-lead basis. There are also companies that model their pricing based on the duration of the campaign, the workload involved, or the project's breadth.

The price of lead generation services can range from under $1,000 to $50,000 per month, to give you an idea of the range. The agency you choose, the goals for the project, and the financial standing of your business all have a big impact on the final price.

Also, keep in mind that certain lead generation companies may ask for upfront investment fees or a commitment to a minimum service duration before even initiating a partnership with you.

At Nerdy Joe, we champion pricing transparency. We acknowledge that your main goal in hiring a lead generation agency is to generate leads, channel potential clients into your sales funnel, and secure meetings or sales opportunities with genuinely interested leads.

We understand that and it’s the reason we offer four straightforward monthly packages at set rates. These packages are $1,799 for 10 sales-qualified leads, $2,199 for 15 sales-qualified leads, $3,099 for 15 sales-qualified leads, and $5,099 for 50+ meetings with sales-qualified leads.

2 - Do you provide Lawyering Companies lead data when doing outbound marketing?

True, we do. But there is something about our organization that you should know. 

Contrary to common practice espoused by most of the lead generation agencies and experts, our agency’s approach to lead generation campaigns does not rely on using client data or exploiting data and sales intelligence tools like ZoomInfo or Apollo. 

We avoid hastily creating lists of individuals only to inundate them with generic, ineffective outreach. Our success in lead generation is built on our robust methods of deeply understanding your ideal customer and focusing on a particular group of prospects. 

In order to do this, we ask you a series of probing questions to better understand who exactly benefits from your good or service and why they make up your ideal audience.

Your replies provide us a thorough insight of your product and the best uses for it. We also perform in-depth research to find prospective leads inside your target sector and market as we make sense of the data gleaned from your responses.

Following this initial planning phase, we launch a tailored lead generation campaign with the intention of attracting and converting these leads to customers for your company.

3 - How does your lead generation process allow you to be compliant with international data privacy laws?

We know how important data privacy is and make sure that our ways of getting leads are in line with national and international laws like the GDPR and CCPA. Given the handling of sensitive financial data, this compliance is especially crucial in the Lawyering Companies business. 

At Nerdy Joe, we only target leads who have given their consent to hear from us or who are located in states that permit business-to-business contact. Additionally, we keep mechanisms in place for leads to opt out, and we guarantee that their data is protected and only utilized for legitimate business needs.

4 - What are the best lead generation agencies for the Lawyering Companies industry?

It is important to consider the agency's experience, knowledge, and lead generating strategy when selecting the finest lead generation partner for your physical therapy business. Here are some of the top Lawyering Companies-related lead generation companies:

  • Nerdy Joe
  • MediaBoom 
  • Growth Rhino
  • Cleverly
  • Lead Cookie
  • CIENCE
  • Martal Group
  • Belkins
  • Abstrakt Marketing Group
  • Lead Fuze

In reality, all lead generation companies would say that they can provide your Lawyering Companies firm with high-quality lead generation services. They serve a wide range of industries instead of focusing on a single one, though.

None of us are unique. To succeed for your company, all you need is a staff with the necessary creative abilities. 

By offering a more individualized, goal-oriented approach, our company, Nerdy Joe, distinguishes itself. In order to fulfill the particular needs of your Lawyering Companies business, we create extremely successful lead generating campaigns.

5 - What is a lead generation agency, and why do I need one for my Lawyering Companies firm?

A lead generation agency, put simply, is a company that has expertise helping businesses in generating leads to connect with potential clients. They provide a fully managed solution, handling all aspects of the process, including the planning, carrying out, and managing lead generating campaigns.

They are made up of experts in outreach and copywriting who are skilled in email marketing, prospect research, and campaign administration. They help you connect with new key stakeholders, including potential clients, partners, investors, and other stakeholders.

They can support you in executing cold outreach campaigns through email or LinkedIn and all you need to do is watch as your sales pipeline fills up with leads ready for conversion. These agencies alleviate the stress of lead generation, allowing you to focus on selling. 

Additionally, they free up a lot of time for your sales team, allowing them to focus on their primary responsibilities—holding meetings and closing deals.

6 - How do you get Lawyering Companies qualified leads with lead generation?

No matter what industry you are trying to break into, at Nerdy Joe, we firmly believe that a thorough understanding of your target demographic and the development of an ideal customer profile that matches your offering and goals are the keys to a successful lead generation campaign.

At Nerdy Joe, it is always our top priority to fully understand your product, its specific target market, and the needs of that market. For this process, we developed a special framework. Even the fundamental motivations for your company's existence will be questioned.

Therefore, if Lawyering Companies make up your target market, our plan will involve conducting extensive research to find the suitable people in this group (who fit your ICP). Then, using a customized campaign, we'll connect with them and turn them into leads for your business.

7 - How do I start a lead generation campaign?

A lead generation campaign calls for a number of procedures that must be taken in order to launch and manage it. These broadly involve identifying your target audience, developing a message designed to persuade, monitoring interaction and always improving your strategy, and more.

All you have to do to work with Nerdy Joe is pick which of the three packages on our price page best fits your company's needs and budget.

As soon as you register, we immediately create a project for you on Basecamp and send you an email invitation. After that, we start a chat to learn more about your requirements and important details like your target market and ideal client profile.

Then, depending on whether an email outreach campaign or a LinkedIn outreach campaign is being launched, we set up new domains or obtain your credentials to build some groundwork or prepare the ground. 

Next, we build the outreach lists, conduct prospect research for data enrichment, and draft the initial outreach email or messages — effectively getting everything ready. We walk you through our operational procedure, offering you the ability to track all our actions in real-time.

8 - How does Nerdy Joe work?

At Nerdy Joe, we always begin new lead generation initiatives with a thorough examination of our client's business and the distinctive selling points of their goods or services. 

This enables our specialists to comprehend your particular requirements and lead generation marketing goals.

Once that’s completed, we engage in thorough discussions to understand your business requirements and ambitions, which allows us to align our efforts and strategies appropriately. We'll conduct comprehensive market research to identify your ICP and create a buyer persona.

We also lay the groundwork necessary to maximize your engagement at the same time. This involves tasks like setting up and warming up new domains for the best email deliverability or enhancing your LinkedIn profile's appearance. It also includes developing outreach lists and prospect research.

The outreach messages and sequences are then created by our staff; each is tailored to appeal to a specific member of your target demographic. In order to generate ongoing engagement and create connections that lead to conversions, our goal is to develop relationships with leads and nurture them.

We also run split testing campaigns experimenting with different offers, sending times, messaging styles, and more. The intention behind this is to discover the go-to-market strategy that resonates best with your target audience.

Additionally, we value openness and give our clients regular, in-depth reports on the success of each campaign.

9 - How long will it take to get results?

Just like with lead generation campaigns from other businesses, testing, data analysis, and strategic revision are typically priorities in the first few days of any B2B lead generation campaign. We can determine the best method to provide outcomes using this technique.

Because of this, the time it takes for businesses to begin receiving leads can vary. While some businesses might begin receiving leads as early as the first week of the campaign, others might need to wait a few weeks to get the same results.

However, Nerdy Joe still stands by its promise that you will start to see results within the first month of your campaign, no matter what.

10 - How fast do you start working?

When you first join our community, our Campfire chat welcomes you with a plethora of joyful emojis. After that, you will be invited to join a special project that we establish on our Basecamp that is specialized especially for your business.

Discussions about your goals, your target audience (ICP), and other crucial marketing elements then get underway. Depending on the situation, we'll either set up new domains or seek access to your current ones (or use your LinkedIn credentials), making sure they are consistent with your brand and present a favorable impression.

As soon as the foundation is established, we start experimenting with different messages and offers to determine which ones connect with your audience the most effectively. Thus, the instant you join up, the work begins.

11 - What is your lead generation process, and what makes you different?

It would require a different, in-depth post to fully explain our process. Our lead generating procedure, however, can be distilled down to a few crucial steps. Here is a quick summary of our strategy:

Pre-campaign phase

The lead generation campaign is launched prior to the completion of these steps.

  • Product research: To be able to completely understand the characteristics of your product, we delve deep. We can figure out who requires it and the most effective sales approach thanks to this. 
  • Domain/account setup and warm-up: With the goal of maximizing their readiness for high deliverability rates, we design and warm up new domains for the campaign. 
  • ICP identification and buyer persona development: We will identify your top clients and establish the ideal relationships at each business for optimal engagement, working with you or your sales team. 
  • List building: Based on the mutually agreed ICP and buyer persona, our team manually identifies leads and constructs the outreach lists
  • Prospect research and icebreaker creation: We research each individual on our list for personalization. We leverage the data collected to craft unique touchpoints in the emails, or "icebreakers." 
  • Email/message samples and sequence creation: We draft the cold email copies and cold email sequences, making sure they are uniquely personalized for each recipient.

Campaign phase

  • Monitoring campaign: We keep an eye on the campaign's progress at this point and make notes. According to the prospects' engagement, we divide them into several funnels or categories. 
  • Improvement: If we identify areas for improvement using the data we collect, we put out efforts to improve outcomes.

Post-campaign phase

  • Reporting: At the conclusion of the campaign, we deliver the leads we've produced for your company. Or, we describe any problems that emerged and how we're resolving them. 
  • Improvement: For the best results, we adjust and customize the campaign as necessary. To provide the client with more leads, we iterate the process.

That essentially describes every circumstance. 

Before creating even one lead generation email, we make it a priority to thoroughly understand your target audience, which sets us apart from other lead generation companies.

Also, we don’t run mass email campaigns. Each potential customer we add to our targeting list is hand-selected and thoroughly investigated. To make sure every email we send and the offers we suggest are appropriate for their needs, we gather information about them. We never send the same email to two prospects since we don't utilize templates.

We focus on short lists and devote time to the rigorous work needed to secure them for your company. The ideal scenario is to create a list of 20 prospects, carry out adequate research before launching campaigns, create individually tailored lead generating emails for each recipient, receive 15 replies, 10 of which are favorable, and produce 6 leads that can be converted.

We don’t need to target thousands of people to yield a few leads that might not even convert into customers. All of our operations are performed manually to guarantee top-tier accuracy and efficiency. We don’t depend on any data intelligence tools or hire freelancers from UpWork or Fiverr for hasty list building.

12 - How to hire a lead generation agency?

Reaching out to several lead generating companies that relate to your company is, in our opinion, the finest course of action in this situation.

Consider their experience, track record of success, previous clients, skill set, and any guarantees they may be willing to offer. Your choice should be heavily influenced by your particular objectives and financial constraints.

Make sure to inquire in-depthly about the number and kind of leads they are capable of producing, the related expenses, and the prospective conversion rates.

We also welcome you to engage in a discussion with us at Nerdy Joe (pick a time on our calendar). We’re prepared to answer all your questions and provide the necessary information to help you make an informed decision.

13 - Why should I hire a Lawyering Companies-specialized lead generation agency?

Joining a lead generation company with experience in the accountant sector gives you the benefit of a team with knowledge of the competitive environment, increasing your chances of obtaining high-quality leads.

The majority of elite agencies, nevertheless, won't especially specialize in your accountant market, it is a fact. The agency's ability to succeed in your target market, successfully discovering and engaging the most relevant leads, regardless of their location, is therefore crucial.

Whether you are in the cannabidiol or lawyering companies industries, Nerdy Joe is your best option for lead generation because we use a process where we define your ideal client profile and conduct extensive lead research.

We constantly place a high priority on selecting the appropriate people to engage with and properly understanding your offers. No matter the industry, we can consistently provide great outcomes because of our technique.

14 - How successful are lead generations?

A significant marketing tactic that has been successful in a variety of industries is lead creation. Various elements, including campaign concept, target market, and execution, affect the success rate.

According to us, the effectiveness of lead generation campaigns depends on a number of important variables, including the relevancy of the target audience, the effectiveness of the messaging approach, the suitability of the offer to the prospect's pain points, and so on.

Optimal engagement and conversions are what we guarantee. We are confident in our capacity to produce leads for any company with a service or product that addresses a real need and has a favorable product-market fit.

Product-market fit is a vital component in the success of any outbound outreach campaign. If your business is still in the phase of discovering its product-market fit, we might not be the most suitable choice for you.

15 - How do you measure whether a lead generation campaign is effective?

At Nerdy Joe, we measure the success of our lead generation efforts through meaningful lead generation metrics such as the agreed-upon number of generated leads, the quality of these leads, and their conversion rates.

Because of this, we always kick off our collaboration by getting to know your objectives and outlining what would constitute a truly successful outcome for your business. The quantity of leads created is, in our opinion, the key sign of a successful lead generation campaign.

The most important metrics for your company, for instance, would be the number of healthcare organizations signing up for your offer, the number of organizations requesting a demo, and the number of individuals prepared to discuss sales or deals.

While statistics like response rates or open rates can offer suggestions for changes and direct our future initiatives, they don't always indicate a campaign's effectiveness. Unfortunately, a lot of lead generation companies only use these KPIs to report outcomes.

16 - Do I need to outsource my lead generation?

Outsourcing lead generation is an effective way to focus your internal resources on core business operations, while leaving the lead generation process to experts. 

When you outsource to Nerdy Joe, you have access to a wealth of industry expertise and experience as well as tried-and-true techniques that have generated excellent leads for many Lawyering Companies companies. 

Therefore, it is a wise business decision to outsource your lead generating to a specialized company like Nerdy Joe.

17 - How do I increase my email response rate for my lead generation?

A wide range of factors can contribute to lead generation initiatives' low response rates. These could be caused by, among other things, a failure to comprehend the target market, poor communication skills, unappealing offers, or inadequate targeting.

Nerdy Joe does not just deal with these issues; instead, we proactively plan our campaigns to eradicate them. In-depth research is the first step in our process, which entails learning about your target audience's requirements, interests, and communication preferences.

The language and offers we use in our message are then specifically tailored to the needs and pain points of your audience. Not only do we send emails, but we also create discussions that will engage people and foster a sense of trust.

In addition, we regularly run A/B tests utilizing various offers and messaging formats, using the information gleaned to develop and hone our strategy. Because we're devoted to learning from mistakes and improving based on feedback from the real world, we never assume we've got it right from the start.

Furthermore, we are aware that lead creation strategies do not always apply universally. For this reason, we take into account other forms of communication besides email, including LinkedIn, in order to interact with your target audience in ways that are convenient and acceptable to them.

Our adaptable and comprehensive approach to lead generation is what sets us apart and enables us to consistently produce excellent response rates, regardless of the industry or target demographic. Not only do we strive for the greatest number of leads, but also for the most significant interactions that result in prosperous business connections.