Nerdy Joe — cold email and email marketing agency

Get 3-5 leads or sales appointments every week for your fitness and wellness center

Looking for a battle-tested lead generation agency to get you meetings with potential clients? We have set over 300 meetings in the last quarter for our clients who are in the fitness and wellness space, so let us run your lead generation campaigns for you. We'll regularly add 3 - 5 meetings with qualified potential clients on your calendar every week.

lead gen

Our lead generations strategies and campaigns have already helped our clients who are in the fitness and wellness space generate leads at:

cold email strategycold email agency near meemail marketing companycold email marketingour lead generation process is perfect and generate leads like crazylead generation clients of nerdyjoe

Here's how we can boost your fitness and wellness center's sales in 2023…

Our tailored lead generation approach is the key to our success. We use our learnings from past lead generation campaigns to avoid mistakes and guide our actions toward successful campaigns.

lead generation agency

We'll identify your ideal prospects

We’ll identify which segment of your target market and decision-makers is worth going after. We’ll then manually build a prospect list that factor in intent and psychographic data so that our campaign is spot on.

cold email marketing agency

We'll craft irresistible offers

We'll delve into your ideal customer profile (ICP), uncover their pain points, and understand the emotions these challenges trigger. Then, we'll create a tailored offer that directly addresses their needs and positions your business as the ultimate solution.

email marketing agency

We'll book meetings and close them

Once the offer resonates with your potential customers, we’ll then book a sales call with them, add them to your CRM, and you’ll do what you know best, which is convince them that you’re the ONE.

Want a more in-depth look into our lead generation process? Here are some of our lead generation case studies...

These lead generation case studies go through our approach and how it applies to some of our clients who are in the fitness and wellness space.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our B2B lead generation agency for fitness and wellness companies work?

Subscribing to our lead gen agency for fitness and wellness companies is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our fitness and wellness customers say about us...

Great lead gen campaign is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers, who are in the fitness and wellness business like yourself, love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our lead generation agency for fitness and wellness businesses but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is lead generation?

The act of generating leads entails generating interest in an item or services and attracting it in order to build a sales funnel. In the end, it all comes down to finding prospective customers (often referred to as "leads") who are interested in what you have to offer.

The procedure of reaching out to individuals or organizations that could be interested in the Fitness and Wellness Centers services your firm has to offer belongs to the area of Fitness and Wellness Centers. One can spark interest in anything by employing techniques like LinkedIn outreach and cold emails.

Let's examine how lead generation could help your fitness and wellness centers business:

Your target market should be identified in the first step, as is normal. Depending on your specialties and service offerings, these could be small businesses, freelancers, well-established corporations, start-ups, or simply lone customers for your fitness and wellness centers.

After learning about your target market, you create a prospect list. Depending on the sector, job function, region, company size, and other factors, you can utilize LinkedIn's search and filter options to locate potential leads. As a result, it is a really helpful tool.

After creating this list, conversation can begin. Use LinkedIn messages or connection requests to introduce your services and indicate your desire to discuss how you may help their business. 

You should send each prospective lead a personalized and distinctive message stressing how your Fitness and Wellness Centers services may be able to assist them in resolving their specific problems. In addition to your LinkedIn marketing, cold emailing can be a very effective strategy. 

When composing a good cold email, it's critical to clearly and succinctly describe who you are, what your Fitness and Wellness Centers firm does, and most crucially, how you can advance the recipient's business. Again, customisation is crucial. 

A clear call-to-action (CTA) that invites the recipient to a call or meeting is also crucial. Once interest has been sparked in these leads, it is your obligation to engage with them and nurture them. 

This could be achieved by following up with emails or LinkedIn messages, providing useful resources like articles or case studies, or setting up discovery meetings to learn more about their needs. It's your goal to gradually gain their trust and establish a tight relationship. 

By consistently showcasing your expertise and how your Fitness and Wellness Centers services may help them, you should be able to convert these leads into paying customers.

Keep in mind that this process is ongoing with closure. Lead generation is to continuously entice and nurture potential clients. If you have a consistent, proactive attitude, your sales funnel will remain full and your Fitness and Wellness Centers business will continue to grow.

1 - How much do lead generation agencies specialized in the Fitness and Wellness Centers industry charge?

Depending on what industry is being aimed at, different lead generation costs apply. Furthermore, it's very unusual for lead generation businesses to explicitly publish on their websites the various service tiers and associated costs that they provide. 

The amount you pay for lead generation services greatly varies depending on the agency, since they frequently base it on factors like their expertise, technological capability, team size, the unique requirements of your lead generating project, and anticipated results.

Lead generation agencies also employ various pricing structures. Some opt for a flat fee model, while others operate on a pay-per-lead basis. There are also companies that model their pricing based on the duration of the campaign, the workload involved, or the project's breadth.

As a result, to give an approximate range, the cost of lead generation services may be between $1,000 and $50,000 per month. The ultimate cost is significantly influenced by your choice of agency, your objectives, and the status of your company.

Also, keep in mind that certain lead generation companies may ask for upfront investment fees or a commitment to a minimum service duration before even initiating a partnership with you.

At Nerdy Joe, we champion pricing transparency. We acknowledge that your main goal in hiring a lead generation agency is to generate leads, channel potential clients into your sales funnel, and secure meetings or sales opportunities with genuinely interested leads.

We understand that and it’s the reason we offer four straightforward monthly packages at set rates. These packages are $1,799 for 10 sales-qualified leads, $2,199 for 15 sales-qualified leads, $3,099 for 15 sales-qualified leads, and $5,099 for 50+ meetings with sales-qualified leads.

2 - Do you provide Fitness and Wellness Centers lead data when doing outbound marketing?

Certainly, we do. However, there is something you need to know about our company. 

Contrary to common practice espoused by most of the lead generation agencies and experts, our agency’s approach to lead generation campaigns does not rely on using client data or exploiting data and sales intelligence tools like ZoomInfo or Apollo. 

We avoid hastily creating lists of individuals only to inundate them with generic, ineffective outreach. Our success in lead generation is built on our robust methods of deeply understanding your ideal customer and focusing on a particular group of prospects. 

In order to accomplish this, we pose to you a series of probing questions that will help us determine precisely who will profit from your product or service and why they constitute your target market.

Your comments have helped us completely understand your product and the ideal applications for it. We also conduct extensive research to find potential prospects in your target market and sector as we assess the data we obtained from your responses.

We next conduct a targeted lead generation campaign with the goal of engaging and luring these leads to your business after this preliminary effort.

3 - How does your lead generation process allow you to be compliant with international data privacy laws?

We recognize the critical importance of data privacy and take measures to ensure that our lead generation strategies are in compliance with local, state, federal, and international laws like the GDPR and CCPA. This compliance is especially important in the area of Fitness and Wellness Centers because to the handling of sensitive financial data. 

At Nerdy Joe, we only target leads who have given us permission to contact them or who are situated in jurisdictions that allow business-to-business communication. Additionally, we provide leads with opt-out options and ensure that their data is secure and only used for essential business purposes.

4 - What are the best lead generation agencies for the Fitness and Wellness Centers industry?

When choosing the best lead generation partner for your Fitness and Wellness Centers firm, it is crucial to take into account the agency's experience, knowledge, and lead development approach. The following list includes the top lead generation businesses serving the fitness and wellness centers industry:

  • Nerdy Joe
  • MediaBoom 
  • Growth Rhino
  • Cleverly
  • Lead Cookie
  • Martal Group
  • Belkins
  • Abstrakt Marketing Group
  • Lead Fuze

The fact is that any lead generation companies would affirm their capacity to provide an exceptional lead producing solution for your Fitness and Wellness Centers organization. However, they don't just concentrate on one industry; they service a variety of them.

Nobody among us is special. Your workforce only has to possess the necessary creative ability for your business to prosper. 

Our organization, Nerdy Joe, stands out by providing a more customized, goal-oriented approach. We provide extremely effective lead generation strategies that are custom tailored to meet the unique requirements of your fitness and wellness centers business.

5 - What is a lead generation agency, and why do I need one for my Fitness and Wellness Centers firm?

To put it straightforwardly, a lead generation agency is a business with the expertise and know-how to help companies generate leads that will turn into customers. Offering a fully-managed solution, they take care of every step of the process, including the organization, execution, and upkeep of lead generation campaigns.

They are made up of professionals in outreach and copywriting who are adept at email marketing, prospect research, and campaign management. They enable you to establish connections with new key players, such as potential investors, partners, or clients.

They can support you in executing cold outreach campaigns through email or LinkedIn and all you need to do is watch as your sales pipeline fills up with leads ready for conversion. These agencies alleviate the stress of lead generation, allowing you to focus on selling. 

They also free up a lot of time for your sales team, allowing them to concentrate on their main duties—holding meetings and closing agreements.

6 - How do you get Fitness and Wellness Centers qualified leads with lead generation?

According to Nerdy Joe, the first step to a successful lead generation campaign, regardless of the target industry, is having a firm understanding of your target demography and developing an ideal customer profile that matches your product and goals.

At Nerdy Joe, we constantly give top emphasis to thoroughly comprehending your product, its specific target market, and their need for it. We have a unique structure for this procedure. Even your primary drivers for launching your business will be a topic of discussion.

In light of this, if fitness and wellness centers are your target market, our plan will include significant research to identify the right individuals within this group (who fit your ICP). Then, in order to engage with them and transform them into leads for your company, we'll design a customized campaign.

7 - How do I start a lead generation campaign?

An effective lead generation campaign begins and is then sustained by a number of procedures. In general, these include identifying your target audience, developing a persuasion-focused message, keeping an eye on interaction, and continuously refining your strategy.

If you're collaborating with Nerdy Joe, just pick one of the three packages from our price page that most closely matches the needs and spending limit of your business.

As soon as you join up, we set up a Basecamp project for you and send you an invitation email. We then begin a chat to better understand your requirements as well as other crucial information, such as your target market and ideal consumer profile.

We then set up new domains or collect your credentials to build some groundwork or prepare the landscape, depending on whether we are doing an email outreach campaign or a LinkedIn outreach campaign. 

Next, we build the outreach lists, conduct prospect research for data enrichment, and draft the initial outreach email or messages — effectively getting everything ready. We walk you through our operational procedure, offering you the ability to track all our actions in real-time.

8 - How does Nerdy Joe work?

At Nerdy Joe, we consistently begin new prospecting projects by carefully analyzing the operations of our clients and the unique selling propositions of their products or services. 

It makes it feasible for our experts to comprehend your unique needs and lead generating marketing objectives.

Once that’s completed, we engage in thorough discussions to understand your business requirements and ambitions, which allows us to align our efforts and strategies appropriately. We'll conduct comprehensive market research to identify your ICP and create a buyer persona.

At the same time, we also establish the foundation required to increase your participation. This entails actions like configuring and warming up new domains for the optimum email deliverability or improving the look of your LinkedIn page. Creating outreach lists and prospect research are also included.

Our staff will next develop the outreach messages and sequences, each of which is customized to appeal to a particular person of your target audience. Our aim is to build relationships with leads and nurture them in order to generate continuing engagement and connections that result in conversions.

We also run split testing campaigns experimenting with different offers, sending times, messaging styles, and more. The intention behind this is to discover the go-to-market strategy that resonates best with your target audience.

We also appreciate transparency, therefore we regularly provide our clients with comprehensive reports on the effectiveness of each campaign.

9 - How long will it take to get results?

Similar to any other lead generation company, the initial phases of any B2B lead generating campaign often entail testing, data analysis, and strategic adjustment. Using this method, we can select the method that will result in the best outcomes.

As a result, every business will have an unique lead-receiving schedule. Some firms might start getting leads as soon as the campaign starts, while others might need to wait a few weeks to achieve the same results.

Despite this, Nerdy Joe nevertheless guarantees that you will start to see results from your campaign within the first month.

10 - How fast do you start working?

The Campfire conversation in our community greets you with a barrage of joyful emojis as soon as you sign up. After that, you will be sent an invitation to join a unique project that we create on our Basecamp that is tailored specifically for your company.

Then, discussions about your objectives, your target market (ICP), and other essential marketing components begin. We'll either set up new domains or try to gain access to your existing ones (or use your LinkedIn credentials), depending on the circumstance, ensuring sure they are compatible with your brand and give off a good impression.

Once the groundwork is laid, we begin experimenting with various messages and offers to see which ones resonate with your audience the most. Therefore, the work starts the moment you enroll.

11 - What is your lead generation process, and what makes you different?

It would require a different, in-depth post to fully explain our procedure. Our lead generating process is time-consuming, despite the fact that it may be condensed into a few essential phases. Below is a brief description of our approach:

Pre-campaign phase

Before these processes conclude, the lead generation campaign is started.

  • Product research: We thoroughly investigate your product in order to fully understand its nature. The ideal sales strategy can then be chosen, and its target market can be identified.
  • Domain/account setup and warm-up: We develop and warm-up new domains for the marketing effort to make sure they are appropriate for high deliverability rates.
  • ICP identification and buyer persona development: Along with you or your sales team, we will identify your top clients and build the proper contacts within each firm to achieve maximum engagement.
  • List building: Based on the mutually agreed ICP and buyer persona, our team manually identifies leads and constructs the outreach lists
  • Prospect research and icebreaker creation: We research each individual on our list for personalization. We leverage the data collected to craft unique touchpoints in the emails, or "icebreakers." 
  • Email/message samples and sequence creation: We draft the cold email copies and cold email sequences, making sure they are uniquely personalized for each recipient.

Campaign phase

  • Monitoring campaign: At this point, we keep updated over the campaign's development and keep a record of it. We classify the prospects into several funnels or categories based on their interaction.
  • Improvement: Using the data we collect, we may pinpoint areas that need improvement and make attempts to enhance results. 

Post-campaign phase

  • Reporting: At the conclusion of the campaign, we send the leads we generated for your business. Contrarily, we describe any issues that surfaced and how we're resolving them. 
  • Improvement: We adjust and alter the campaign as necessary to achieve the greatest outcomes. We repeat the procedure in order to provide the client with more leads.

Nearly everything is covered by that. 

We prioritize thoroughly understanding your target audience before developing even one lead generating email, which distinguishes us from other lead generation businesses.

Also, we don’t run mass email campaigns. Each prospective client that we add to our targeting list is carefully chosen and analyzed. We gather information about them in order to make sure that every email we send and the deals we recommend are suited for their needs. Since we don't use templates, we never send the identical email to two prospects.

We concentrate on the short lists and invest time in the demanding effort required to get them for your business. The ideal situation is compiling a list of 20 prospects, conducting sufficient research before launching campaigns, creating individually designed lead generation emails for each recipient, receiving 15 replies, 10 of which are positive, and producing 6 leads that can be converted.

We don’t need to target thousands of people to yield a few leads that might not even convert into customers. All of our operations are performed manually to guarantee top-tier accuracy and efficiency. We don’t depend on any data intelligence tools or hire freelancers from UpWork or Fiverr for hasty list building.

12 - How to hire a lead generation agency?

We feel that the most effective course to take in this case is to get in touch with a number of lead generation businesses that are appropriate for your company.

Consider their background, track record of accomplishment, previous clients, skill set, and any guarantees they may be prepared to make. Your unique goals and financial restrictions should have a significant impact on how you make decisions.

Inquire in detail about the number and quality of leads they can generate, associated costs, and expected conversion rates.

We also welcome you to engage in a discussion with us at Nerdy Joe (pick a time on our calendar). We’re prepared to answer all your questions and provide the necessary information to help you make an informed decision.

13 - Why should I hire a Fitness and Wellness Centers-specialized lead generation agency?

When you partner with a lead generating business with industry expertise in fitness and wellness centers, your chances of acquiring high-quality leads rise. This is as a result of their team's familiarity with the market environment.

It is a fact that the majority of exceptional companies, however, will not specifically specialize in your Fitness and Wellness Centers market. The agency's ability to dominate in your target market, successfully locating and engaging the most relevant leads, regardless of their location, is a critical component.

Nerdy Joe employs a system to produce leads for your Fitness and Wellness Centers or cannabidiol business that comprises establishing your ideal client profile and carrying out rigorous lead research.

We always put two things first: interacting with the right individuals and fully understanding your offerings. With this approach, we can consistently deliver excellent outcomes regardless of the industry.

14 - How successful are lead generations?

Lead generation is an effective marketing approach that has been successful across numerous industries. The success rate is influenced by a number of factors, including the campaign idea, target market, and execution.

According to us, the relevance of the target audience, the efficacy of the messaging strategy, the fit of the offer to the prospect's pain points, and other crucial factors all play a role in how successful lead generation campaigns are.

We guarantee the best engagement and conversion rates. We are sure that we can generate leads for any business that offers a service or product that meets a genuine demand and has a good product-market fit.

Product-market fit is a vital component in the success of any outbound outreach campaign. If your business is still in the phase of discovering its product-market fit, we might not be the most suitable choice for you.

15 - How do you measure whether a lead generation campaign is effective?

At Nerdy Joe, we measure the success of our lead generation efforts through meaningful lead generation metrics such as the agreed-upon number of generated leads, the quality of these leads, and their conversion rates.

As a result, we always begin our collaboration by determining what you want to accomplish and what would represent a true victory for your business. According to us, the number of leads generated is the most important indicator of a lead generation campaign's success.

For instance, if your business offers Fitness and Wellness Centers to healthcare organizations, the most important metrics for your business would be the quantity of healthcare organizations that sign up for your offer, the quantity of organizations that request a demo, and the quantity of people available to discuss sales or deals.

Even though metrics like response rates or open rates may guide our future strategy and help us make changes, they don't always signify a campaign's success. Unfortunately, a lot of lead generation companies just use these indications when reporting results.

16 - Do I need to outsource my lead generation?

Outsourcing lead generation is an effective way to focus your internal resources on core business operations, while leaving the lead generation process to experts. 

When you outsource to Nerdy Joe, you're taking use of a plethora of business expertise and tactics that have helped other Fitness and Wellness Centers companies get top-notch leads. 

It makes sense for your business to contract out lead generation to a professional organization like Nerdy Joe.

17 - How do I increase my email response rate for my lead generation?

Inadequate response rates in lead generation activities can be attributed to a variety of factors. These could be the result of, among other things, a lack of understanding of the target market, improper outreach tactics, unappealing offers, or inappropriate targeting.

At Nerdy Joe, we are not simply dealing with these issues; we deliberately incorporate them into the planning of our campaigns. We first do in-depth research to completely understand the requirements, interests, and communication preferences of your target audience.

Then, using terms and offers that specifically address the issues and goals of your audience, we construct our marketing with care. Rather than just sending emails, we develop conversations that are meant to engage and build trust.

We also frequently conduct A/B testing using different message formats and promotional offers, using the data gathered to fine-tune and enhance our strategy. We are committed to developing based on feedback from the real world and learning from our failures. We don't automatically assume we've got it figured out.

We also understand that not every lead creation technique will always be effective. In order to communicate with your target audience in a way that most suits them, we consider alternative channels of interaction besides email, such as LinkedIn.

Because of our adaptable and comprehensive approach to lead generation, which enables us to consistently obtain great response rates regardless of the industry or target market, we stand out from the competitors. Not simply the most leads, but the most meaningful engagements that lead to successful commercial connections, is what we aim for.