Done for you lead generation for busy B2B companies

Each company has its own sales process. And depending on the process, the definition of a lead can vary from one company to another. 

Maybe for you, a lead is someone who shows interest in your product. Or maybe a lead is someone who goes directly to your sales department and asks for a call.

At Nerdy Joe, we don't have a one-size-fits-all approach to lead generation campaigns. We understand that every company is unique, and we try to adapt to your definition of a lead.  

So if a lead to you means someone who has booked a call, we will get you that type of lead. 

On the other hand, if a lead for you is someone who requests a demo, we will work to fill your sales pipeline with that request. 

Learn here how to vet and hire a lead generation agency.

We have three plans, and each clearly defines what the deliverables are.

• Silver: This one costs $499 and offers you 2 leads per month. This plan is for small businesses with a shoestring budget who want to test their value proposition and target audience. This plan offers not only 2 leads but also gives you insights as to what messaging works best for your audience.
• Gold: This plan costs $999 and gives you 6 high-quality leads. This plan is suited for businesses in need of an SDR or outreach specialist to scale their sales. For a fraction of a sales rep’s salary, it gets you predictable leads on a monthly basis.
• Platinum: Once you’ve figured out your positioning, messaging, and target market, this plan is best for you. For $1,999, you get 15 leads on a monthly basis through our multi-step outreach, including LinkedIn outreach and cold outreach.
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Most digital marketing and lead generation agencies rely on data sources like ZoomInfo, Lusha, UpLeads, etc. 

We don’t believe these tools are accurate in terms of identifying your ideal customer profile. What they’re good at is providing you with technographic and demographic information.

They don’t provide intent data or psychographic data. And that’s the type of information we use for our lead generation campaigns. 

So, instead of purchasing leads from these providers, we build our list manually. We do a great job of running ICP hypotheses, split testing, and identifying their pain point. We then go ahead and build the list off of that information. 

As we run our lead generation campaign and validate or nullify hypotheses, we get a clearer view of who the ideal target customers are.

You have to choose which plan is suited to your needs and pay. Once you pay, you’ll get a receipt and invoice and you will be automatically added to our Basecamp, where we manage projects. 

Depending on your availability, the next day following your onboarding, we’ll have a kickoff where we ask you questions about your ICP, customer pain points, etc. 

The goal is to understand what’s the most worthy segment we should go after and why. 

Basically, 24 hours after the call, we’ll get back to you with our learnings and hypotheses. Once you confirm, we’ll then go ahead and build the list and launch the campaign. 

Unlike most lead generation programs, the success of our campaigns doesn’t depend on how many emails we send. 

It happens that we send emails to up to 500 people, but most times, we don’t go past 200 people before hitting our sales leads quota.

We really invest a lot in nailing the offer, value prop, messaging, and call to action. Once these things fall into place, even with 50 leads, you can get 10% positive responses straight. 

It really depends on which of our lead generation pricing plans you choose. But basically, it goes as follows:

• 2 leads

• 6 leads 

• 15 leads

Have any questions about our pricing? Feel free to reach out to us via our chatbot. 

Yes, we do combine cold outreach with LinkedIn outreach. Although we usually run 80% cold emails and 20% LinkedIn messages, we try our best to adapt to our clients’ needs. 

Meaning if we come to the conclusion that Linkedin is the best channel to generate leads for your business, we’ll make sure to double down on that. 

Also, regardless of the channel, we always send personalized messages to your ideal prospects.

Before creating Nerdy Joe, we used to run a content marketing agency where we used cold outreach to fuel growth. We iterated our processes and tactics to make sure we never spam our target audience.

The main reason we never outsourced lead generation is that we don’t align with how most lead generation companies go about lead generation. So, we decided to do things differently. 

Learn more about why we set out to create the best cold email agency and how we’re different from other lead gen companies.

Every cold email campaign is managed by our in-house experts, who spent years learning best practices when it comes to B2B lead generation.  

Ernest, our CEO, also personally checks and makes sure every campaign is up to our standards.

Our pricing is set in such a way you know exactly what to expect when you subscribe. At the end of the day, if we fail to satisfy our promise, we'll give you your money back for the number of leads we failed to get.

And if you're happy, you keep the monthly retainer going.

It's hard to say, but from the moment you subscribe to a plan, we have 30 days to deliver the number of B2B leads, SQLs, or meetings you sign up for. 

So, it can happen that we hit your quota within the first week or in the 4th week. In any case, we have a month to make it happen.  

As soon as you subscribe to a plan, we'll automatically add you to a Basecamp project. We start working the same day or the next, depending on how fast you provide us with the information we request. 

According to ZipRecruiter, an SDR makes between $48,000 and $95,000 per year. Factoring in the bonuses and comps, that amount can go up to $120,000.

Paying this amount does not guarantee that your sales rep will hit their SQLs goals or even bring in deals that will ROI your spending.

 On the contrary, working with Nerdy Joe means you pay 5 to 15 times less and know precisely what you're paying for depending on your chosen plan.