Nerdy Joe — cold email and email marketing agency

We help companies based in Portland get predictable B2B leads using cold email.

Looking for a cold email agency to get you meetings with potential clients in Portland or beyond? Let the Nerdy Joe team, which has set over 1,000 meetings in the last quarter, run your cold email campaigns for you. We'll regularly add 3 - 5 meetings with qualified potential clients on your calendar every week.

lead gen

Our cold email campaigns and sequences help our clients schedule appointments with hot prospects at:

lead generation clients of nerdyjoecold email marketingemail marketing companycold email agency near meour lead generation process is perfect and generate leads like crazylead generation program to get qualified leads

Here’s how we can help you skyrocket your B2B outbound sales in 2023…

In today's competitive business world, relying on outdated cold outreach strategies that don't guarantee consistent results can be detrimental to your brand visibility and growth. That's where we step in with our innovative approach.

lead generation agency

Get in front of the right prospects

We'll determine the most valuable segment of your ICP and buying committees in Portland. Our team will then manually compile a prospect list, incorporating intent and psychographic data to ensure our cold email campaigns hit the mark.

cold email marketing agency

Make them an irresistible offer

We'll pinpoint your ideal customer profile (ICP) and determine their pain points, the emotions this pain points trigger, and how these factors are crucial to their job success. Then, we'll create an offer that addresses these needs and is impossible to resist.

email marketing agency

Transform leads into loyal customers

Once the offer resonates with your potential customers, we'll arrange a sales call with them, integrate them into your CRM, and you'll do what you excel at—convincing them that you're the ultimate choice.

Want a more in-depth look into our cold email processes and strategies? Here are some of our cold email case studies...

These cold email case studies go through our approach and how it applies to some of our B2B clients.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our Portland B2B cold outreach agency work?

Subscribing to our lead generation and cold email services is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our customers say about us...

Great cold email campaign is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers in the Portland area love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our Portland-based cold email agency but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is cold email?

When you send an email to prospective clients or consumers who have never engaged with you, your business, or know you personally, you are said to be cold emailing them. It's similar to cold calling in the present era, except you email people rather than contact them.

Nerdy Joe cold emails potential clients about your business, emphasizing your unique value proposition in an effort to get their attention and generate hot leads for potential sales.

1 - How much do cold email agencies specialized in Portland charge?

There doesn't seem to be a set price for cold email service that all firms, regardless of location, must follow. Even worse, it's challenging to find a cold emailing business with a website that explicitly lists all of the service tiers and costs. 

The cost of the service varies from company to company and is based on the level of knowledge, technology stack, size of the team, requirements for your cold email campaign, and expected outcomes. 

Businesses use a variety of pricing strategies to get paid for their services. While some businesses have set pricing, others depend their costs on the quantity of leads they generate. Alternative pricing models take into account a number of factors, including the campaign's duration, the amount of work required, and even the project's breadth. 

You should be aware that, depending on the cold email agency you're working with, you could also need to fulfill some minimal commitment requirements before you can start working together or making upfront investment payments.

However, based on our experience, a cold email service might cost you anywhere between $1,000 and $50,000 every month. The size of your business, the desired outcomes, and the agency you choose all have a big impact on the overall cost.  

Nerdy Open pricing is Joe's key issue. We concur that hiring a cold email service provider will enable you to perform outreach campaigns to capture leads, add qualified prospects to your sales funnel, schedule meetings or other opportunities to close transactions with leads who are actually interested. 

As a result, we provide three simple monthly options for flat fees. For $499, you may get 2 sales-qualified leads. Six sales-qualified leads are offered for $999. For an additional $1,999, we also offer 15 verified leads. 

These packages, in our opinion, provide outstanding value for your money because they were carefully chosen to match Portland's unique market features. We aim to maximize return on investment with our transparent, equal pricing structure.

2 - Do you provide Portland lead data when doing outbound cold emails?

We most certainly do. 

One of Nerdy Joe's basic principles is to never use client data or sales intelligence tools like Zoom Info or Apollo to quickly gather lists of people who would then get a barrage of impersonal emails. 

Your success while cold emailing will depend on your capacity to comprehend the needs of your intended audience. In order to better understand the characteristics of your ideal client and the target market for your product or service, we elicit information from you in a variety of methods. 

From there, we can practically learn every little thing there is to know about your product and the greatest uses for it. In addition, if Portland is your target market, we conduct extensive research based on your remarks to find potential leads in your area, giving special attention to Portland. 

Following that, we launch a targeted cold email outreach campaign to get in touch with and entice these potential clients to your business.

3 - How does your cold email outreach process allow you to be compliant with international data privacy laws?

One of the most important strategies in Nerdy Joe's cold email marketing strategy is to abide by data protection laws. We strictly uphold data confidentiality and comply with global data privacy laws including GDPR and CCPA by assuring openness, obtaining consent where appropriate, and protecting data transparency.

4 - What are the best cold email agencies for Portland?

You might consider one of Portland's many cold email services for your business. The cited companies are listed below in ascending order of importance:

  • Nerdy Joe
  • Uplers
  • Belkins
  • AdToro
  • JosephStudios
  • Precision Creative
  • TheCommerceShop
  • Caffeine Marketing
  • And more.

It's important to keep in mind that not all of the lead gen businesses on this list keep their main office in Portland. You ought to evaluate them on their capacity to complete the task at hand and to deliver warm leads for you to market to.

5 - What is a cold email agency, and why do I need one for my Portland business?

A business that focuses on letting companies use cold email to establish a relationship with potential clients is referred to as a cold email agency. On behalf of organizations, they offer a fully managed solution and take care of all the time-consuming details of planning, carrying out, and administering cold email campaigns.

By utilizing these firms' expertise in email marketing, prospect research, and campaign optimization, you can effectively interact with new potential partners, investors, clients, or other key stakeholders.

6 - How do you get Portland qualified leads with cold email?

Whatever what demographic you are attempting to reach, a successful cold email campaign is based on extensive market research and the establishment of an ideal client profile that aligns with your objectives and product.

Nerdy Joe is analyzing your product, its distinct target market, and the reasons why they require it is one of Joe's main objectives. Even the veracity of your company's initial objectives will be questioned.

Considering this, if you want to focus on Portland, our plan will involve doing extensive research to discover possible inhabitants there (who fit your ICP). Then, using a cutting-edge campaign we'll build, we'll peak their interest and turn them into loyal clients for your company.

7 - How do I start a cold email campaign in Portland?

With Nerdy Joe, launching a cold email campaign is straightforward. Select the plan that best fits your company's needs and budget from the three that are offered on our price page.

When you sign up, we immediately initiate a Basecamp project for you and send you an email inviting you to join. We then have a comprehensive discourse about your requirements as well as significant subjects like your target market, ideal consumer profile, and more.

After it had been completed, we quickly produced the new domains, outreach lists, prospect research, and cold email draft designs. Additionally, we'll put our methods to the test in front of you so you can see how we operate.

8 - How does Nerdy Joe work?

Prior to launching a new cold email project, Nerdy Joe does a ton of research about the client's company practices and the key aspects of their products or services. This approach will enable us to understand their unique requirements and cold email marketing objectives.

Then, we engage in-depth dialogues to completely comprehend your specific business goals and preferences in order to appropriately coordinate our efforts and goals. After that, we'll carry out extensive market research to develop your ICP and a buyer profile.

Furthermore, we develop the structure necessary to increase your levels of participation. Configuring and warming up new domains, creating outreach lists, and researching potential clients are all necessary processes to get the best deliverability.

Our copywriting experts then write cold emails designed to connect with each member of your target audience. Our main goal is to build relationships with clients and prospects because doing so increases long-term engagement and forges connections that ultimately result in conversions.

9 - How long will it take to get results?

You may be aware that any B2B lead generation campaign usually spends the first few weeks testing, analyzing data, and fine-tuning the plan. With this method, we can decide which tactic will result in the best results. 

Genuine results will therefore be felt by each organization at a varied rate. While some firms might start seeing benefits from the promotion within the first week, it might take some time for others to experience any substantial advantages. 

Nerdy Joe will offer outcomes for your campaign in the first month of operation.

10 - How fast do you start working?

When you join us for our Campfire conversation, you are immediately greeted by a profusion of happy emoticons. A join invitation is then emailed to you when we construct a special project in our Basecamp that is specific to your firm.

We will start communicating as soon as we are clearer on the objectives, ICP, and other crucial elements of your campaign. To ensure that they appropriately represent you and your company, we will either request access to your current domains or register new ones.

Following some preliminary analysis, we run a number of experiments to see which offers and messages your audience responds to the most favorably.

11 - What is your cold email process, and what makes you different?

A different essay would be necessary to thoroughly outline our procedure. Our cold emailing process, however, just requires a few crucial steps. Here is how we will describe our plan:


These procedures are carried out just before the cold email campaign begins. 

  • Product research: We thoroughly inspect your products to make sure we comprehend them. Making decisions about who needs it and how to promote it becomes easier for us.  
  • Domain setup and warm-up: We'll register a few more domains ahead of the campaign. To deliver the deliverability rates, we'll also make sure they are installed and positioned correctly. 
  • ICP identification and buyer persona development: In order to have the best interaction possible, we will identify which of your clients are most crucial to the operations or sales of your business and we will select which account to approach at each of these firms. 
  • List building: In accordance with the ICP and agreed-upon buyer profiles, our personnel will go ahead and manually identify leads, find their email addresses and create outreach lists.
  • Prospect research and icebreaker creation: We are going to conduct individual research on each person on our list to further specialize it. Using the information we gather, we create unique touchpoints or icebreakers for the emails.
  • Cold email creation: We write cold email content and sequences, and we make sure that each one is unique and catered to the recipients.


  • Monitoring campaign: We track the campaign's development and provide feedback here. We transfer the prospects to other groups or funnels based on how engaged they are. 
  • Improving: We act in order to accomplish better results if the information we receive improves our performance.


  • Reporting: At the end of the campaign, the leads we generated for your company are sent. We will discuss what went wrong instead, along with what we did as a response.
  • Improving: We improve tactics that can be adjusted with the goal to maximize outcomes.
  • Repeat: The client will receive more leads if the process is repeated. 

That essentially addresses it. We guarantee to comprehend every detail about your target audience before we craft a single email, setting us apart from other cold email marketing companies.

We don't also send out bulk emails. We carefully pick and research each possible client before adding them to our list. We gather information about them in order to better tailor each email we send and each offer we include to their needs. 

To obtain these leads for your business, we emphasize on shorter lists and meticulously complete the process one step at a time. We don't pursue tens of thousands of people for a small number of leads that you could have difficulties converting into clients.

If we had a list of 20 prospects, we could thoroughly evaluate each one before launching the ads and send each one a unique, personalized cold email. We require 15 responses, of which 10 should be favorable, in order to create six qualifying leads that your sales staff can rapidly close.

Every task is handled manually to guarantee the highest levels of accuracy and efficiency. We don't use freelancers like UpWork or Fiverr to quickly compile lists, nor do we use data intelligence technology.

12 - How to hire a cold email agency in Portland?

We suggest contacting multiple companies that are compatible with your brand to find out more about their services if you're thinking about hiring a cold email agency.

Think about things like their track record, guarantees, success rate, prior clientele, and experience. Your choice should take into account both your goals and your financial circumstances.

You can learn more about lead amount, lead quality, associated expenses, and potential conversions by asking specific questions.

Please feel free to participate in our conversation. We are available to answer any questions you may have and provide you with the information you need to make informed decisions.

13 - Why should I hire a Portland-specialized cold email agency?

Working with a cold email supplier with experience in the Portland area can increase your chances of producing high-quality leads by giving you access to a team that is familiar with the regional context.

Remember that not all businesses will have their headquarters in Portland or even in the USA. The firm needs to be equipped with the abilities required to succeed in your target market, find, and build relationships with the greatest possible clients wherever they may be. This is an important component.

Nerdy Joe is the best choice for cold email marketing regardless of where your company is located because of our process for identifying your target consumer profile and carrying out lead research.

Regardless of the target market, we constantly place a high priority on properly comprehending your offers and picking the appropriate contacts to interact with in order to consistently provide excellent outcomes.

14 - How many cold emails can I send per day in Portland?

You are only permitted to send a specific amount of cold emails every day, which is determined by your email service provider and the CAN-SPAM Act and not by Portland, depending on the circumstance and the available resources. 

Emailing recipients too frequently will help you avoid being categorized as spam. To ensure effectiveness, Nerdy Joe plans the number of emails he sends based on crucial factors and the best engagement periods. 

15 - Can I send cold emails with Gmail in Portland?

Absolutely! Gmail can be used to send unsolicited emails in New York. Gmail does have a daily sending cap in place in order to protect the quality of its services and prevent abuse. 

To prevent your emails being labeled as spam, keep these tips in mind and use the suggested cold emailing techniques. If you only want to send one or two chilly emails, use Gmail. 

If you want to execute extensive cold email campaigns and gather data, it's highly advised that you use an email service provider like To improve the deliverability and effectiveness of our cold email marketing, Nerdy Joe uses a number of techniques.

16 - How successful are cold emails in Portland?

The efficacy of the communication approach, the allure of the offer, the relevancy of the target market, and other factors all affect how effective cold email marketing is.

Nerdy Joe promises incredible engagement and the highest conversion rates. We are confident that we can generate leads for any company offering a high-quality product or service that fills a market demand.

Product-market fit is a need for all outbound marketing strategies. If your organization is still assessing the product-market fit, we might not be the ideal option.

17 - How can I make sure recipients open and read my cold email in Portland?

The ideal cold email tactic is to frequently produce attention-grabbing subject lines that offer useful information. This tactic doesn't always work, according to Nerdy Joe, especially if the recipient is unfamiliar with your business.

The answer a lead gives to a cold email you send them will depend on how they feel about you. Understanding your ideal client profile (ICP) and identifying the accounts that each ICP belongs to are therefore very important to us.

We transcend what is generally accepted. Our professionals meticulously review every prospective lead and compile pertinent data. We can significantly alter our communications with the use of this data in order to keep the recipients' attention.

18 - Is cold emailing more effective than cold calling in Portland?

Both strategies have advantages on their own, but cold email typically outperforms both due to its more focused message and fewer negative impacts.

Cold calling is unpleasant because many recipients find it intrusive. Because it disrupts their routine, they might not want to be contacted in this way.

On the other hand, email provides a professional, less intrusive platform for communicating with potential customers. You can network with professionals who respect the credentials of your potential customers.

19 - How do you measure whether a cold emailing campaign is effective in Portland?

When analyzing the effectiveness of cold email marketing, Nerdy Joe considers, among other important factors, the quality, quantity, and conversion rates of the leads generated.

Every time we work together, we begin by talking about your objectives and determining what will make your business a real success. According to us, the most important indicator of a successful cold email campaign is the number of leads generated.

For example, if you were a FinTech company providing software to accountants, the most crucial business KPIs would be the number of software sign-ups, the number of accountants requesting a demo, and the number of people prepared to discuss sales or deals. 

Despite the fact that data like the reply rate or open rate might aid in strategy planning and serve as a general guide for subsequent activities, they do not give a precise picture of the campaign's efficacy. Unfortunately, many cold email service companies just concentrate on these numbers when it comes to producing outcomes.

20 - Do I need to outsource my cold emailing in Portland?

While it is possible to run cold email campaigns on your own, partnering with a seasoned company like Nerdy Joe has several benefits and yields greater results. 

Sales statistics show that sales teams typically spend a lot of time finding and cold-calling potential clients, leaving little time for making sales calls and closing agreements. This is an area of expertise for a cold email service provider. 

You may give us the difficult task of handling your cold email outreach by doing this. We instantly get in touch with potential clients, saving your sales team's time and resources. 

This will save your team time and work while also ensuring the success of your cold email marketing campaign. Your sales force might then concentrate on their core talents, such as closing deals and engaging in direct sales conversations with leads.

21 - How do I increase my cold email response rate in Portland?

The lack of response rates in cold email marketing can be attributed to a variety of factors, including insufficient targeting, an inappropriate sender profile, poor language, a disrespect for audience preferences, or unappealing offers, to mention a few. 

Here at Nerdy Joe, these potential issues are taken seriously. We conduct A/B testing with them to determine which promotions and communication strategies are most appealing to your specific target audience. 

This will give us the chance to enhance the effectiveness of the campaign and polish our concepts. We also consider alternative methods of reaching out to them, generally including LinkedIn, as your target demographic may not exclusively use email for professional communication. 

Our objective is to create a go-to-market strategy that is effective for your business and your specific target market.