Nerdy Joe — cold email and email marketing agency

Secure 3 to 5 leads or appointments per week with cold email.

In the last quarter, our cold email experts successfully generated over 1,000 B2B leads for our clients. Let us fully manage your prospecting and cold email campaigns while you focus on closing.

lead gen

Our cold email campaigns and sequences help our clients schedule appointments with hot prospects at:

lead generation program to get qualified leadscold email marketinglead generation clients of nerdyjoecold email strategycold email agency near meemail marketing company

Here’s how we can help you skyrocket your B2B sales with cold email…

Our tailored cold email strategy is the key to our success. We use our learnings from past campaigns to avoid mistakes and guide our actions towards successful B2B cold outreach campaigns and funnels.

email marketing company

Target the right prospects

We’ll identify which segment of your target market and decision-makers is worth going after. We’ll then manually build a prospect list that factors in intent and psychographic data so that our cold email campaign is spot on.

cold email agency

Create compelling offers

We'll identify your ideal customer profile (ICP) and analyze their pain points, the emotions these pain points evoke, and the significance of these factors to their job success. Subsequently, we'll create an offer that caters to these needs and is simply irresistible.

lead generation company

Generate leads and close deals

Once the offer resonates with your potential customers, we’ll then book a sales call with them, add them to your CRM, and you’ll do what you know best, which is convince them that you’re the ONE.

Want a more in-depth look into our cold email processes and strategies? Here are some of our cold email case studies...

These cold email case studies go through our approach and how it applies to some of our B2B clients.

how to email a ceo: the strategy we use to get replies from $10M+ company ceos

How to Email a CEO: The Strategy We Use to Get Replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs  

Want to know the strategy we use to get replies from Rand Fishkin, Ramit Sethi, Noah Kagan, and other $10M+ Company CEOs? Learn here how to email a CEO. 

Read the case study
Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Event Email Marketing: How We Helped a Service-Based Business Generate 1200+ Event Attendees In One Week

Wondering how to promote your event using email marketing? Here's a case study on Event Email Marketing, and we generated 1,200+ event attendees in a week.

Read the case study
Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Executive Email: 5 Ways We Write Cold Emails That Get CMOs’ Attention

Want to get positive replies from your cold emails to executives or c-levels? In this case study, you'll learn how to write executive emails that work and generate leads.

Read the case study

How does our Philadelphia B2B cold email agency operate?

Subscribing to our lead generation and cold email services is pretty straightforward. See it for yourself 👀.

high quality leads and more leads from ideal prospects

1 Choose a subscription and pay

our email marketing and sales funnel is on point and gets you ideal clients

2 Get a Basecamp invite

our email marketing and sales funnel is on point and gets you ideal clients

3 Campaign launch

our sales funnel and email marketing is focused on personalized messages and generating leads for your sales team

4 Get results

Choose a B2B appointment setting plan that's right for you.

Each of our plans runs in a 1-month cycle and comes with a money-back guarantee.

See what our customers say about us...

Great cold email campaign is 30% writing, 30% targeting the right people, 40% understanding the target audience and their pain points. Our customers in the Philadelphia area love that we tick these boxes.

Mackenzi's testimonial for Nerdy Joe, e-commerce marketing agency

Mackenzi Leinder

Director of Sales at MindFire, Inc.

The copy Ernest writes is engaging, creative, relevant, timely, amazing at eliciting response and motivation of action, the list goes on. Beyond the work he produces, Ernest is a pleasure to work with! He's kind, a team player, full of ideas, and an asset to the team.

Irina's testimonial for Nerdy Joe, e-commerce marketing agency

Irina Maltseva

Head of Marketing at

Ernest is a very talented writer and online marketer. While working on the content for Hunter, I was amazed at how easily Ernest explains complex things, illustrating them with examples based on his diversified experience. It's always a pleasure to work with him.

What the FAQ

Have a question in mind about our Philadelphia-based cold email agency but can't see it listed? Chill, just click on the "Check all FAQ" button, and you're all covered.

0 - What is cold email?

Emailing potential customers or clients who have never interacted with you, your business, or know you personally is known as cold emailing. In the present era, it's similar to cold calling, but instead of contacting individuals, you send them emails.

Nerdy Joe presents your business via cold email to prospective clients, stressing your unique value proposition to grab their attention and generate hot leads for possible sales.

1 - How much do cold email agencies specialized in Philadelphia charge?

There doesn't seem to be an established price for cold email service that all companies, no matter where they are, must follow. Even worse, it's challenging to find a cold emailing business whose website clearly lists all of the service tiers and costs. 

The price of the service varies from company to company, and companies typically base their prices on their level of competence, technology stack, team size, the requirements for your cold email campaign, and the expected outcomes. 

A variety of pricing strategies are also used by businesses to get paid for their services. Some businesses have defined prices, while others depend their costs on the volume of leads generated. Alternative pricing models take into account a variety of variables, including the campaign's duration, the amount of work required, and even the project's size. 

You should be aware that, depending on the cold email agency you're working with, you can also be required to make upfront investment payments or fulfill specific minimum commitment obligations before you begin working together.

However, based on our experience, the monthly cost of a cold email service might be anything between $1,000 and $50,000. The choice of agency, the desired outcomes, and the scale of your company all have a big impact on the final price.  

Nerdy Open pricing is Joe's top issue. We acknowledge that working with a cold email service provider will enable you to conduct outreach campaigns to generate leads, add qualified prospects to your sales funnel, set up meetings or other opportunities to complete transactions with leads who are genuinely interested. 

We therefore provide three simple monthly alternatives for fixed fees. 2 sales-qualified leads could be yours for $499. Six sales-qualified leads are available for $999. For $1,999, we additionally offer 15 validated leads. 

We believe these packages provide outstanding value for your money because they were carefully chosen to complement Philadelphia's unique market characteristics. We aim to maximize return on investment with our transparent, fair pricing structure.

2 - Do you provide Philadelphia lead data when doing outbound cold emails?

Indeed, we do. 

One of Nerdy Joe's guiding principles when doing cold email campaigns is to never rely on client data or employ data or sales intelligence systems like Zoom Info or Apollo to quickly construct lists of individuals who would thereafter be inundated with generic, pointless emails. 

Success with cold emailing depends on your ability to comprehend the needs of your intended audience. In order to do this, we ask you a variety of questions that help us understand the characteristics of your ideal client as well as the target market for your good or service. 

From there, we can basically learn everything there is to know about your product and the best uses for it. Additionally, if Philadelphia is your target market, we conduct in-depth research utilizing your remarks to find potential leads in your area, giving special attention to Philadelphia. 

Then, we launch a targeted cold email outreach campaign to engage and draw these potential clients to your business.

3 - How does your cold email outreach process allow you to be compliant with international data privacy laws?

The adherence to data privacy laws is a key component of Nerdy Joe's cold email marketing strategy. We rigorously maintain data confidentiality and adhere to global data privacy laws like GDPR and CCPA by assuring openness, requesting consent when appropriate, and upholding data transparency.

4 - What are the best cold email agencies for Philadelphia?

You could select one of the numerous cold email services in Philadelphia for your business. The following is a list of the cited companies in most prominence:

  • Nerdy Joe
  • Uplers
  • Belkins
  • AdToro
  • JosephStudios
  • Precision Creative
  • TheCommerceShop
  • Caffeine Marketing
  • And more.

It's important to note that not all of the lead gen businesses listed here have their corporate headquarters in Philadelphia. What matters is their ability to do the job and give you warm leads to sell to, so you should evaluate them on this basis.

5 - What is a cold email agency, and why do I need one for my Philadelphia business?

A cold email agency is a business that specializes in aiding businesses reach out to potential customers using cold email. They offer a completely managed solution and handle all the labor involved in organizing, executing, and managing cold email campaigns on behalf of businesses.

You can successfully engage with new potential partners, investors, clients, or other crucial stakeholders by utilizing these organizations' expertise in email marketing, prospect research, and campaign optimization.

6 - How do you get Philadelphia qualified leads with cold email?

Regardless of the audience, a successful cold email campaign is based on a thorough knowledge of your target market and the development of an ideal customer profile that is in line with your objectives and offering.

Studying your product, its specific target market, and the reasons they require it is one of Joe's main objectives. Even the validity of your company's initial objectives will be questioned.

In light of this, our strategy will entail undertaking extensive research to identify potential Philadelphia residents (who satisfy your ICP), if that is the area you wish to focus on. Then, using a cutting-edge campaign we'll create, we'll stimulate their interest and turn them into loyal clients for your company.

7 - How do I start a cold email campaign in Philadelphia?

With Nerdy Joe, beginning a cold email campaign is easy. There are three packages offered on our price page; all you have to do is choose the one that best fits your business needs and budget.

As soon as you sign up, we immediately start a Basecamp project for you and send you an email inviting you to join. Then, we have a protracted conversation about your requirements as well as significant subjects like your target market, ideal consumer profile, and more.

As soon as that was done, we quickly put everything up by making the new domains, outreach lists, prospect research, and cold email draft designs. We'll also demonstrate our methods for you so you can see what we do in action.

8 - How does Nerdy Joe work?

Before beginning a new cold email project, Nerdy Joe thoroughly researches the client's company processes and key aspects of their products or services. We will be able to comprehend their particular requirements and cold email marketing objectives with the aid of this strategy.

Then, we engage in-depth discussions to completely know your specific business objectives and desires in order to coordinate our efforts and goals. Then, in order to build your ICP and develop a buyer profile, we'll carry out extensive market research.

Furthermore, we establish the structure necessary to enhance your levels of participation. Configuring and warming up new domains, creating outreach lists, and researching potential clients are all necessary processes to get the best deliverability.

Our copywriting experts then write cold emails designed to connect with each member of your target audience. As building relationships with clients and prospects increases long-term engagement and forges connections that ultimately result in conversions, this is our primary goal.

9 - How long will it take to get results?

You might be aware that testing, data analysis, and plan optimization typically take up the first several weeks of any B2B lead generating campaign. We can choose the plan that will lead to the best results using this method. 

As a result, each organization will experience real outcomes at a different rate. While some firms might start seeing benefits as soon as the first week of the campaign, others might take a few weeks to notice any noticeable changes. 

Nerdy Joe will produce results for your campaign within the first month of operation, that much is certain.

10 - How fast do you start working?

As soon as you join us for our Campfire conversation, a plethora of cheery emoticons welcome you. After that, we create a unique project in our Basecamp that is tailored to your company, and you are immediately sent a join invitation.

As soon as we have a better understanding of your objectives, ICP, and other important campaign components, we will start chatting. We'll either ask for access to your existing domains or register new ones, making sure they accurately represent you and your business.

Following preliminary analysis, we launch a series of experiments to determine which messages and offers your audience responds to most favorably.

11 - What is your cold email process, and what makes you different?

A different essay would be necessary to fully explain our process. However, there are only a handful of crucial steps in our cold emailing process. Our approach is outlined in the following:


These are the actions we do just before launching the cold email campaign. 

  • Product research: We carefully examine your goods to understand them entirely. It facilitates our ability to decide who needs it and how to advertise it.  
  • Domain setup and warm-up: We'll make a handful of new domains in advance of the campaign. We'll also make sure they're correctly positioned and set up in order to deliver the deliverability rates. 
  • ICP identification and buyer persona development: We will identify which of your clients are the most crucial to your business or your sales, and we will decide which account to approach at each of these firms in order to have the best interaction. 
  • List building: On the basis of the ICP and buyer profiles we agree upon, our staff will go ahead and manually choose leads, find their email addresses and create outreach lists. 
  • Prospect research and icebreaker creation: We shall carry out independent research on each person on our list to make it more specialized. Using the information we gather, we create unique touchpoints or icebreakers for the emails.
  • Cold email creation: We write cold email copies and sequences and we make sure that each one is unique and catered to the recipients.


  • Monitoring campaign: We monitor the campaign's development and post comments here. We shift the prospects to various groups or funnels based on their engagement. 
  • Improving: If the data we collect enables us to do better, we do it to get better results.


  • Reporting: At the end of the campaign, the leads we created for your business are sent. We will instead explain what went wrong and what we did next.
  • Improving: If a campaign needs better, we make changes to maximize results.
  • Repeat: The client will receive more leads if the process is repeated. 

That pretty much covers it all. By promising to fully understand your target audience before we craft a single email, we set ourselves apart from other cold email marketing companies.

We don't send out mass emails either. We carefully choose and research every prospective client before adding them to our list. We gather information about them in order to tailor each email we send and each offer we include to their needs. 

We concentrate on shorter lists and take our time to do the careful work in order to obtain these leads for your business. We don't pursue tens of thousands of people for a small number of leads that you could have difficulties converting into clients.

It would be ideal to have a list of 20 prospects, and before beginning the campaigns, we would thoroughly review each one of them before sending a unique, personalized cold email for each. We need 15 responses, 10 of which should be positive, in order to deliver six qualifying leads that your sales staff can close promptly.

Every activity is completed manually to ensure the highest levels of accuracy and effectiveness. To swiftly develop lists, we don't use data intelligence technology or freelancers like UpWork or Fiverr.

12 - How to hire a cold email agency in Philadelphia?

We recommend getting in touch with a lot of companies that are compatible with your brand when you're thinking about employing a cold email agency to find out more about their offerings.

Evaluate factors like their history, guarantees, success rate, prior clientele, and experience. Your choice should take into account both your financial resources and your aspirations.

Get more information about lead quantity, lead quality, associated costs, and potential conversions by asking specific questions.

You are welcome to participate in our conversation as well. We're here to answer any questions you might have and to provide you the information you need to make informed decisions.

13 - Why should I hire a Philadelphia-specialized cold email agency?

Collaborating with a cold email company with experience in the Philadelphia area can increase your chances of producing high-quality leads by giving you access to a workforce that is familiar with the local context.

Remember that not all firms will be based in Philadelphia or even in the USA. The agency must possess the expertise and know-how required to succeed in your target market, find and connect with the most qualified prospects wherever they may be. This is an essential component.

Nerdy Joe is the best choice for cold email marketing, whether your company is headquartered in Philadelphia or somewhere else, because of our process for identifying your ideal consumer profile and carrying out lead research.

No matter the target market, we always make it a priority to completely comprehend your offers and pick the appropriate contacts to connect with in order to consistently accomplish exceptional outcomes.

14 - How many cold emails can I send per day in Philadelphia?

You are allowed only to send a certain number of cold emails each day, which is determined by your email service provider and the CAN-SPAM Act, not by Philadelphia. based on the situation and the resources at hand. 

Sending too many emails to recipients' inboxes will help you avoid getting branded as spam. To ensure effectiveness, Nerdy Joe plans the number of emails he sends based on crucial factors and appropriate interaction periods. 

15 - Can I send cold emails with Gmail in Philadelphia?

Absolutely! You may send cold emails in New York using Gmail. Gmail does, however, have a daily sending cap in place to protect the quality of its services and prevent abuse. 

Remember these tips and use the advised cold emailing techniques to prevent having your emails classified as spam. If sending one or two cold emails is your goal, use Gmail. 

If you want to conduct extensive cold email campaigns and gain insights, we highly recommend using an email service provider like A variety of technologies are used by Nerdy Joe to improve the deliverability and effectiveness of our cold email marketing.

16 - How successful are cold emails in Philadelphia?

The performance of the communication approach, the attractiveness of the offer, the relevance of the target audience, and other factors all affect how effective cold email marketing is.

Nerdy Joe guarantees amazing engagement combined with the highest conversion rates. We are confident in our ability to generate leads for any company offering a high-caliber product or service that fills a market demand.

Product-market fit must be achieved for any outbound marketing strategy to succeed. In the event that your business is still figuring out the product-market fit, we might not be the ideal option.

17 - How can I make sure recipients open and read my cold email in Philadelphia?

Writing subject lines that are intriguing and offer useful information is frequently the greatest tactic for cold emails. However, in Nerdy Joe's experience, this tactic isn't always successful, particularly if the recipient is unfamiliar with your business.

If you cold email a lead, their response will depend on how they feel about you. As a result, we place a high priority on identifying the accounts that each ICP belongs to and comprehending your ideal client profile (ICP).

We go beyond what is typically comprehensible. Our experts thoroughly examine each potential lead and gather pertinent data. By significantly tailoring our messages with this data, we can continue to capture and hold the receivers' attention.

18 - Is cold emailing more effective than cold calling in Philadelphia?

Both strategies have advantages in and of themselves, but because cold email has a more focused message and less distractions, it often outperforms them.

Cold calling is unpleasant because many recipients find it intrusive. It messes with their schedule and may not be how they want to be contacted.

Email, on the other hand, provides a professional, less intrusive arena for contacting potential customers. It allows you to make business contacts that appreciate your prospects' credentials.

19 - How do you measure whether a cold emailing campaign is effective in Philadelphia?

While assessing the effectiveness of cold email marketing, Nerdy Joe takes into account, among other important factors, the quality, quantity, and conversion rates of the leads generated.

We always begin our cooperation by talking about your objectives and determining what will result in a significant success for your business. According to us, the most important indicator of a successful cold email campaign is the number of leads generated.

If you were a FinTech company providing software to accountants, for instance, the most crucial business KPIs would be the number of software sign-ups, the number of accountants requesting a demo, and the amount of persons prepared to discuss sales or deals. 

Although data such as the reply rate or open rate can aid in the design of strategies and serve as a broad guide for next activities, they do not give a clear picture of the campaign's efficacy. Sadly, many cold email services just concentrate on these numbers when it comes to producing outcomes.

20 - Do I need to outsource my cold emailing in Philadelphia?

Although it is possible to handle cold email campaigns on your own, partnering with a seasoned company like Nerdy Joe offers various benefits and yields greater results. 

Sales statistics show that sales teams frequently spend a significant amount of time locating and cold-emailing potential clients, leaving little time for sales calls and agreement closure. In this area, a provider of cold email services excels. 

You may give us the difficult task of managing your cold email outreach by doing this. We start communicating with potential clients right away, freeing up the time and resources of your sales team. 

This saves your team time and work while also guaranteeing the success of your cold email marketing campaign. Then, your sales force might concentrate on their strong points, which include closing deals and engaging in direct sales conversations with leads.

21 - How do I increase my cold email response rate in Philadelphia?

Insufficient targeting, an improper sender profile, poor writing, disdain for audience preferences, or unappealing offers are just a few of the factors that might lead to low response rates in cold email marketing. 

Here at Nerdy Joe, these potential issues are taken seriously. We conduct A/B testing with your specific target population to ascertain which offers and messaging strategies are most enticing to them. 

This will provide us the chance to enhance the campaign's efficacy and develop our concepts. We also consider alternative methods of reaching out to your target audience, usually including LinkedIn, since email may not be the only business communication channel used by your target audience. 

A go-to-market strategy that is effective for your business and your specific target market is what we aim to create.